What are the responsibilities and job description for the Senior Content Marketing Manager- Webinars and Virtual Events position at Jobs for Humanity?

About the opportunity

Were looking for a content marketer who loves creating promoting and amplifying amazing stories for webinars and virtual events. The right person will have an eye for topquality B2B marketing content and a datadriven mindset to help connect content strategy to business results. Youll play a key role in elevating Contentfuls field marketing event marketing and content marketing programs to ensure we serve the right content to the right customer at the right time. Youll be measured on your ability to translate key messaging into helpful actionoriented webinar and event content that accelerates pipeline and brings qualified leads to our sales team.

What to expect

Align Contentful webinar strategy with industry trends planned campaigns thought leadership priorities sales and customer needs and communitydriven topics of interest
Own our webinar strategyincluding how we serve fullfunnel campaigns global audiences multiproduct stories
Collaborate with product marketers field marketing event marketers demand gen experts MarOps designers sales professionals enablement managers senior leaders customers and industry experts to :

Engage key stakeholders to align the content strategy and organizational goals with overall webinar themes

Manage and prepare speakers (including senior executives both internally and externally)

Create promotional copy for prospect and customer emails internal enablement and social media channels

Develop a strategy for using webinars and virtual events to build our global database of marketing leaders lead execution accordingly

Create compelling landing pages and manage web copy to encourage registrationboth live and ondemand

Develop webinar scripts and decks that provide wildly practical helpful lessons on how to deliver the digital experiences customers expect

Create postevent email programs that keep our audience engaging learning and moving deeper toward decision phase

Set up host and technicallymanage all webinars and virtual event logistics (including serving as a key constituent for tooling consideration and management)

Help us work smarter not harder by brainstorming how we can best repurpose each asset (e.g. edit webinars and digital events into snackable content)

Measure results (through evaluations attendance and feedback) on all content and communicate findings back to key stakeholders and modify processes to adopt best practices and incorporate feedback as appropriate

Publish and internally socialize final pieces to all appropriate channels to ensure all our internal partners can leverage the content you produce where appropriate

Partner with PMM and Content Director to develop and manage a scalable Events Kit that provides field marketing and events teams with an alwaysuptodate kit including :

Talk track and slides to present on stage for priority stories we need to land and repeat

Promotion copy and creative to inspire attendees to join

Event abstracts

Messaging and creative for booth installations

Content recommendations for print or digital DTAs

Guidance for booth managers and field team who is staffing events

Etc anything that will make it easy for our bench of speakers and event team to show up and deliver a consistent compelling creative experience in a really scalable way

What you need to be successful

510 years leading webinar programs with a portfolio showcasing B2B event / webinar success

Previous experience working with Csuite or other senior leaders to execute on event scripts and content

Excellent written and verbal communication skills

Impeccable organization and project management skills with the ability to work on multiple projects with many stakeholders

Demonstrated success with driving revenue through webinar and content marketing

A high sense of urgency and organization while juggling multiple projects.

Experience working on event content and agenda creation will be helpful in this role as will experience working with an event production team

Bachelors degree in Marketing Journalism or relevant field preferred

Proven ability to follow editorial governance and coach other writers and vendors to ensure content is consistent with brand voice style and tone

Whats in it for you

Join an ambitious tech company reshaping the way people build digital experiences

Fulltime employees receive Stock Options for the opportunity to share in the success of our company

Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents.

Fertility and family building benefits including a lifetime reimbursable wallet to support your growing family.

We value WorkLife balance and You Time ! A generous amount of paid time off including vacation days sick days compassion days for loss education days and volunteer days

Company paid parental leave to care for and focus on your growing family

Use your personal annual education budget to improve your skills and grow in your career

Enjoy a full range of virtual and inperson events including workshops guest speakers and fun team activities supporting learning and networking exchange beyond the usual work duties

An annual wellbeing stipend to care for your physical financial or emotional health

A monthly communication stipend and phone hardware upgrade reimbursement.

New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.

This role will need to be conducted in a state in which we are currently registered to do business.

The application deadline is 04 / 07 / 25

New York Salary Statement : The salary range displayed is specifically for those potential hires who will work or reside in the state of New York if selected for the role. Any offered salary is determined based on internal equity internal salary ranges market data / ranges applicants skills and prior relevant experience certain degrees and certifications (e.g. JD / technology) for example.

New York Salary Range : $147000 $163000

This position is eligible for equity awards in accordance with the terms of Contentfuls equity plans.

LIHYBRID

Who are we

Contentful is the intelligent composable content platform that unlocks all of an organizations digital content to deliver impactful customer experiences making content a strategic business asset. The Contentful Platform Contentful Studio and the Contentful Ecosystem combine the flexibility of composable content with the intelligence of AI empowering digital teams to drive business momentum through collaboration speed and scale. Contentful powers innovative content experiences across brands regions and channels for organizations around the world including nearly 30% of the Fortune 500. Nearly 800 people from more than 70 nations contribute their energy and creativity to Contentful working from hubs in Berlin Denver and distributed around the world.

Everyone is welcome here!

Everyone is welcome here is a celebrated component of our culture. At Contentful we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences and are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race color national origin religion sexual orientation gender gender identity age physical disability or length of time spent unemployed. We invite you to apply and join us!

If you need reasonable accommodations at any point during the application or interview process please let your recruiting coordinator know.

Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites fake email addresses claiming to be from our company or social media. We do not ask for your personal information such as bank account numbers identification numbers etc through social media or chatbased apps nor do we request or send money for the purchase of business equipment. If you suspect fraud please report it to your local authorities as well as reaching out to us at with any information you may have.

By clicking Apply for this job I acknowledge that I have read the Contentfuls Candidate Privacy Notice and hereby consent to the collection processing use and storage of my personal information as described therein.

Remote Work : Employment Type :

Fulltime

Key Skills

Marketing,Catering,Organizational skills,Hospitality Experience,Management Experience,HubSpot,Event Planning,Events Management,Project Management,Event Marketing,Leadership Experience,negotiation

Vacancy : 1

Salary : $147,000 - $163,000

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What are the responsibilities and job description for the Senior Content Marketing Manager- Webinars and Virtual Events position at Jobs for Humanity?

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