Demo

Director of Sales and Marketing

JobTracks
Tallahassee, FL Full Time
POSTED ON 2/9/2025
AVAILABLE BEFORE 5/7/2025

The successful candidate will bring a proven track record of business-to-business sales (from

lead generation through close), leadership, a deep understanding of market dynamics, and the

ability to drive performance through collaboration and innovation.

This individual will be responsible for developing and executing comprehensive sales and

marketing strategies within Florida and expanding our market share beyond the state and

enhance brand visibility.

This role will be responsible for building and inspiring a new sales team, cultivating key client

relationships and customer satisfaction, and implementing effective sales strategies and

processes to meet and exceed revenue targets.

Responsibilities

1. Develop and implement strategic sales goals to achieve revenue targets on a national scale.

Identify and convert qualified prospects to new customers to augment client base.

2. Monitor and analyze sales performance metrics, providing regular reports to executive

leadership with insights and recommendations for improvement.

3. Maintain relationships with existing client base in collaboration with escrow officers and

management.

4. Recruit, hire, train and lead a high-performing sales team, providing guidance, coaching, and

support to drive individual and collective success.

5. Create best practice standards of performance, including CRM inputs and methods, and hold

sales team accountable to those standards.

6. Present title and closing production procedures, administrative product information and

demonstrations to clients.

7. Maintains high visibility in real estate community by representing the company at

social / business functions

8. Identify key market trends, industry regulation, customer needs, and competitor activities to

optimize sales strategies and market positioning.

9. Cultivate and maintain relationships with key clients, ensuring customer satisfaction and

identifying opportunities for upselling or cross-selling services.

10. Collaborate with cross-functional teams, including Production, Underwriting and Finance, to

align sales efforts with overall business objectives.

11. Develop and manage the national sales budget, allocating resources effectively to maximize

return on investment.

10. Stay abreast of advancements in technology and information services to ensure the

company remains innovative and competitive in the marketplace.

11. Maintain strict client confidentiality.

12. Exhibit a courteous, business-like manner and professional demeanor.

Qualifications

Proven track record of successful B2B sales and leadership in the real estate title sector,

ideally overseeing a region or a state sales. A deep understanding of market dynamics,

and the ability to drive performance through collaboration and innovation

Established relationships with title agents in the Florida title insurance market, real

estate information services sector, or the public record information services industry

Ability to foster, develop and maintain professional and collaborative working

relationships. Must be able to get along with others, i.e., peers, employees, supervisors,

outside customers, and vendors. Lead by positive example

Results-driven mindset and the capacity to navigate a dynamic business landscape

Strong leadership and team-building skills, established connections within the field

Ability to collaborate and interact effectively and professionally with all levels of

management, employees and customers by email, phone, video conferences and in

person

Excellent communication and interpersonal skills, with the ability to establish rapport with

clients and motivate a sales team

Proficiency in CRM software and other sales tools

Willingness to travel nationally as required. Overnight business travel by air and / or

automobile may be required. Valid driver's license and auto insurance is required

Must be a personable, positive, and professional representative of the company

Bachelor's degree in business, marketing, or a related field preferred

Relevant certifications are a plus (Licensed Florida Title Insurance Agent, Licensed

Florida Attorney, etc.)

Compensation : Competitive salary commission on sales

Benefit Highlights : 401(k)

12 Holidays

Health Insurance

Dental Insurance

Vision Insurance

Short Term Disability

Long Term Disability

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