Demo

International Marketing Manager

Jockey
Kenosha, WI Full Time
POSTED ON 1/27/2025
AVAILABLE BEFORE 4/25/2025

At Jockey, caring is our responsibility. It’s the fabric of who we are and drives everything we do. It drives us to listen, innovate and improve. To design thoughtfully. To craft skillfully. To give back wholeheartedly. Founded in 1876, Jockey is a family-owned company recognized the world over for delivering feel-good comfort. Our premium apparel is sold in more than 140 countries and our commitment to quality, innovation and customer service is legendary.

We believe that extraordinary service comes from the heart and is delivered by extraordinary individuals! Is that you?

Jockey is seeking an International Marketing Manager to join our International team!

JOB SUMMARY

The International Marketing Manager will be responsible for delivering goals and building the future, focusing primarily on growing the iconic, legacy Jockey brand in areas outside of North America. This position will lead the full marketing funnel, from discovery to commercialization, by developing acquisition strategies, building marketing plans / reviews, driving strong execution, and setting up the foundations for global marketing with our licensee partners.

This position will be located at our corporate headquarters in Kenosha, WI (between Chicago, IL and Milwaukee, WI area).

ESSENTIAL FUNCTIONS

  • Leadership of global brand building and marketing activities for international Jockey brand.
  • Development of new marketing initiatives from discovery and ideation through commercialization, using Jockey’s process to achieve company sales growth and profit targets.
  • Coordinate with global marketers, cross-functional teams, and external partners to ensure necessary actions occur in support of driving Jockey’s growth globally.
  • Strategic, annual marketing planning as well as periodic re-planning of the business.
  • Key stakeholder management and regional coordination to enable successful implementation of global initiatives across regional marketing plans.
  • Analysis of business results and / or directing such analysis.
  • Deep knowledge of the commercial, operational, and financial dimensions of the business.
  • Partnership with licensee marketing teams, regional insights, regional sales, and other key stakeholders to support strategy development.
  • External and internal assessments of the business environment, competitors, customers, market trends, and implications to the area(s) of responsibility.
  • Continuous personal development and training.

MINIMUM QUALIFICATIONS

  • 7-10 years of related work experience in CPG Brand Management.
  • Bachelor’s degree in international business, marketing, or related field; MBA preferred.
  • Contemporary marketing knowledge and expertise.
  • Passion for international / global brand building.
  • Experience with creative agencies with the ability to deliver strong creative feedback.
  • P&L experience and understanding.
  • Strong general business knowledge and holistic general management approach with a value creation mindset.
  • Demonstrated ability to be accountable for sales, income, and profit results.
  • Project management experience with proven ability to effectively manage multiple projects in a dynamic environment.
  • Excellent leadership skills and ability to influence others.
  • Excellent verbal and written communication skills with all audiences, including senior leadership.
  • Outstanding analytical, strategic thinking, creative, and planning abilities.
  • Resourceful with the ability to operate independently in a start-up like environment.
  • Ability to contribute to innovation and creation solutions.
  • In return for your expertise, JOCKEY offers a competitive and comprehensive flexible benefits package which includes Medical / Dental / Life / Vision, 401(k), educational support, paid Volunteerism program, fitness club discounts, onsite health & wellness programs, generous employee discounts, a business casual work environment, a challenging work environment and exciting career growth opportunities!

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