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Territory Sales Representative

Johnny's Selected Seeds
Waterville, ME Full Time
POSTED ON 3/30/2025
AVAILABLE BEFORE 4/28/2025
Johnny's Selected Seeds was established in 1973 by our Founder and Chairman, Rob Johnston, Jr. Today we are 100% employee owned. Johnny's mission is to help families, friends, and communities feed one another by providing superior seeds, tools, information, and service.

Johnny's is renowned for our exceptional customer service offering seeds, tools, supplies, and information to direct market growers and avid home gardeners. We source, breed, trial, and sell outstanding selected varieties of vegetables, cut flowers, herbs, and farm seeds, as well as thoughtfully designed tools and equipment. We take pride in the wealth of information and depth of experience we offer our customer base, nationwide and globally.

We are a strong, stable company focused on growth while still maintaining our small company feel and staying true to our roots.

If you are passionate about good, healthy food and would choose to work for a company with fellow co-owners who are passionate about our mission and values, Johnny's may be the place for you!

Territory Sales Representative

Location - MA, CT, NH, VT

The Role

With a focus on attaining long and short-term sales goals in a manner that aligns with JSS's overall company goals and mission, Johnny's Selected Seeds Territory Sales Representative is responsible for managing existing commercial growers and for developing new business with additional growers in the territory.

You are responsible for analyzing and communicating both the growers' and competitors' trends, organizing and managing events in your territory, developing, and fostering relationships with all levels within the grower's business. You will regularly travel throughout the territory which is MA, CT, NH, and VT.

Additionally, you are responsible for understanding any restrictions or regulations in the territory, the growers' go-to-market strategies and developing recommendations to customize programs to secure or increase JSS business with growers.

You Will

  • Develop a territory-specific annual sales plan that includes goals, strategies, and tactics aligned with JSS's yearly plan and multi-year strategy.
  • Be responsible for the day-to-day execution of the territory-specific annual sales plan.
  • Monitor and report on competition by gathering marketplace information on pricing, products, delivery schedules, shipping fees, merchandising, volume, etc.
  • Work with Finance/Accounts Receivable on customer terms
  • Work with growers in the territory too:
  • Support territory product trials with JSS Product Managers and the Regional Product Development Rep,
  • Identify and communicate new product and service opportunities, special developments, information, or feedback.
  • Specifically bring back regional variety favorites for product manager review and trial to add to JSS product portfolio.
  • Participate in customer-facing webinars and educational events
  • Travel to regional trade shows, conferences, tool demonstrations, and conduct grower visits.
  • Participate in all JSS company-wide and quarterly meetings.
  • Actively participate in cross-functional teams as the Commercial Sales Team representative, bringing the customer perspective and gaining a greater understanding of the other functional areas' roles, responsibilities, opportunities, and challenges.

Your Qualifications & Education

  • Bachelor's degree in horticulture, sustainable agriculture, related science field, or 1-2 years of hands-on farm work experience.

You Have

  • 3-5 years wide territory field sales experience
  • Worked 3-5 years in the farming industry with an emphasis on growing vegetables
  • Strong business acumen
  • Ability to build strategic business plans and execute.
  • Solid communication skills
  • Able to work effectively as part of a geographically spread team.
  • A customer-first mindset
  • You deliver the highest levels of customer service
  • A team-focused orientation
  • You leverage relationships with your team to the organization's benefit

You Can

  • Regularly travel throughout the territory (30-40 % of the time - high seasonality)
  • Work varied hours/days, inside and outside as duties require

We Offer

  • Full Health Insurance
  • Employee Stock Ownership Plan & Profit Sharing
  • 401(k)
  • Employee Discount
  • Maternity/Paternity/Adoption & Foster Care Leave
  • Company Paid Short- & Long-Term Disability Insurance
  • Paid Time Off
  • Educational Assistance

Johnny's Selected Seeds is an equal opportunity employer and does not discriminate against otherwise qualified applicants on the basis of race, color, creed, religion, ancestry, age, sex, marital status, national origin, disability or handicap, or veteran status.

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