What are the responsibilities and job description for the Marketing Coordinator position at Johns Lyng USA?
General Summary: The Marketing Coordinator plays a vital role in enhancing our company's social media presence and overall marketing efforts. This position is responsible for developing and executing social media strategies that increase brand awareness and drive engagement. The ideal candidate will have a strong grasp of social media trends, content creation, and data analytics, with the ability to work collaboratively across teams to achieve marketing goals. If you are a creative thinker with a passion for digital marketing, we invite you to apply and join our dynamic team!
About the Company:
Established in 1953 with a reputation for excellence, Johns Lyng Group (JLG) Listed on the ASX in 2017 and is a highly acquisitive and fast-growing integrated building services company with operations across Australia, New Zealand and the USA. We have a genuinely rare opportunity for a great team player to fast-track their career and make their mark with a leading role in the company’s high performing marketing team. Driven by our entrepreneurial culture, we continually grow and create exciting and stimulating development opportunities for our employees.
Key Responsibilities:
- Assist in developing and executing social media strategies that align with company goals and enhance brand identity.
- Create, design, and schedule engaging content (text, images, videos, etc.) for multiple social media platforms, ensuring consistency in tone, style, and branding.
- Oversee day-to-day management of social media platforms (e.g., Facebook, Instagram, LinkedIn), including monitoring comments, responding to inquiries, and fostering a positive community.
- Collaborate with the marketing team to launch and manage social media marketing campaigns, ensuring all activities align with broader marketing initiatives.
- Track and analyze key social media metrics using tools like Google Analytics and platform-specific insights. Provide regular reports to evaluate the effectiveness of campaigns and adjust strategies as necessary.
- Stay updated on industry trends, algorithm updates, and best practices for social media to maximize engagement and follower growth.
- Work closely with internal teams (graphics, content, product) to ensure social media content supports overall marketing and business objectives.
- Assist the Executive Assistant and Account Management team in coordinating and delivering company and marketing events.
Key Qualifications:
- 2 years of experience in marketing or social media management preferred, with a proven track record of success.
- Bachelor’s degree in Marketing, Communications, or a related field preferred.
- Strong knowledge of social media platforms (Facebook, Instagram, LinkedIn) and content management tools.
- Proficiency in graphic design tools like Canva, Adobe Photoshop, or similar is a plus.
- Experience with social media analytics tools (Google Analytics, social media insights).
- Exceptional writing, organizational, and communication skills.
- Strong problem-solving abilities and a collaborative mindset.
- Ability to work in a fast-paced environment and manage multiple projects effectively.
Please note: The successful candidate must have the right to work in the USA and be prepared to undergo a pre-employment medical examination and criminal background check where required.
Salary : $60,000 - $65,000