What are the responsibilities and job description for the Digital Marketing Strategist position at Johnson Brunetti?
Johnson Brunetti is a dynamic, fast-paced local financial planning firm in Wethersfield, CT that offers opportunities for professional growth.
We have the tools, resources, and freedom to help you build a great future while sharing your expertise.
This is an in-person role where we work collaboratively when servicing our clients.
About the Job
The ideal candidate will lead a team to develop and implement comprehensive digital marketing strategies aligned with business goals.
Key Responsibilities:
- Create and launch integrated marketing campaigns across multiple platforms, including social media, email, search engines, and websites.
- Monitor and analyze the performance of digital marketing initiatives using analytics tools to optimize strategies and improve ROI.
- Oversee social media strategies, including content creation, scheduling, and engagement tactics.
We are looking for a motivated and driven individual who has a passion for digital marketing and a genuine interest in working in the financial industry.
The successful candidate will possess:
- A 4-year undergraduate degree.
- High-level communication and follow-through skills.
- Salesforce and Pardot experience is a plus.
- Strong organizational skills.
- Solid leadership skills developed by previously leading teams.
- Motivated and driven by reaching goals and growth.
- 3-5 years' experience with Excel, Google, and Meta Analytics, and social media advertising platforms.
- Ability to meet deadlines and attention to detail.
- Experience in the Financial Services area is a plus.
