Senior Manager of Performance Marketing

Who Are We?  Powered by technology and compassionate design, Parachute has reimagined the plasma donation experience into one that is easier and friendlier. Using a simple app, our members can book donations and track earnings from the palm of their hand. In using a tech-forward approach, we’re able to offer each member a highly personable and best-in-class experience that’s consistent at each and every visit.  Our vision is to introduce an elevated plasma donation experience to markets with smaller populations that’s grounded in convenience. This model allows us to positively impact the industry supply chain and help patients gain access to the medication they need.  We have grown from 2 to 30 operations in less than three years and plan to continue our rapid expansion. We are looking for people who share in our passion for helping others and are invigorated by the speed at which our start up moves. Come join us as we help the world gain access to more plasma - one donation at a time.    What You'll Do:   As the Senior Manager of Performance Marketing at Parachute, you will play a pivotal role in driving new donor growth across our Paid Social and Paid Search channels. You'll take full ownership of Parachute’s paid media budget, overseeing all aspects of campaign strategy, execution, and optimization. Lead the creative testing process, from development and optimization to extracting key insights that inform future strategies. Own the performance channel strategy and execution, including campaign optimization, bid management, and budget allocation, to ensure maximum impact. Prioritize and stack rank strategies to ensure optimal capital allocation, driving high-quality customer acquisition. Partner with cross-functional teams, including Voice of the Customer and CRM, to share key insights and drive alignment across the business. Develop and execute data-driven marketing strategies to drive new donor acquisition and maximize lifetime value. Who You Are: Adaptable & Resilient: You thrive in fast-paced, dynamic environments and are able to prioritize effectively while remaining flexible amidst ambiguity. Strong Communicator: You excel at communicating marketing performance and insights, tailoring your message to both senior leadership and cross-functional team members. Data-Driven & Analytical: You have a sharp eye for data and are skilled at identifying key signals amidst the noise, enabling you to make data-backed decisions that drive meaningful campaign improvements. Proactive Problem Solver: With a strong bias toward action, you’re not afraid to test, learn, iterate, and make decisions that drive results. You are comfortable managing conflict and facilitating decisions across teams. 5 years of experience; experience at an early-stage company is a plus. Proficiency in Excel and SQL is a plus  Benefits  Competitive compensation with bonus potential Medical, Dental, and Vision insurance Paid time off Company paid holidays Career growth opportunities