What are the responsibilities and job description for the Social Media Manager position at Joon?
Company Description
Joon is a Persian-inspired haircare brand based in Houston, TX. We are carried in retailers around the world as well as in salons. Joon is a part of a collection of brands, most of which are created for the professional salon space.
Role Description
This is a part-time on-site role for a Social Media Manager based in Houston, TX. The Social Media Manager will be responsible for creating/editing, curating, and managing published content on Instagram and Tiktok. They will also develop social media marketing strategies to enhance brand awareness, engagement, and traffic.
They must be a hard-working, organized self-starter and team player.
Qualifications
- Proven experience as a Social Media Manager
- Must be very organized, work quickly and a self-starter
- Must be able to manage influencers and content creators
- Must be able to work well with others and manage our editor and other creative collaborators
- Excellent knowledge of Tiktok and Instagram, trends, and best practices
- Strong writing, editing, and communication skills
- Experience with analytics tools to track and report on social media metrics
- Ability to work well in a team and manage multiple projects
- Creative mindset with the ability to think outside the box
Duties/Skills:
- Develop social media and influencer strategy
- You must have an eye for creating content for the beauty space. You must understand today's beauty aesthetic(s) and consumer.
- You must have a passion for not only beauty/haircare but also social media trends.
- You must be able to look through our content and create different Reels and Tiktoks by editing the videos you have at your disposal. You must be able to come up with catchy hooks and have great editing skills to be able to do this. You can edit on your phone.
- You must be able to ideate then storyboard a Reel and Tiktok concept which means being able to write out a script then the shot list that goes along with it.
- Must deeply understand Instagram and Tiktok and the beauty trends on each platform.
- Must be able to manage content so you can post on our Instagram and Tiktok.
- Provide data and metric reporting.
- Strategize social media campaign ideas and create this original content.
