What are the responsibilities and job description for the Marketing Specialist Job at Jostens, Inc. in Minneapolis position at Jostens, Inc.?
This role supports the marketing team, completes assigned initiatives, defined marketing strategies, and tactical plans. This includes executing go-to-market activities that support organizational goals such as driving buy rate and growth. Incumbents work with a functional manager to manage and complete all activities and deliverables for assigned projects. This role supports the JostensPIX team which provides school pictures to schools across the country.
YOU HAVE :
- Drive. Willingness to learn, demonstrate creativity, and excel in a changing (and fast-paced) environment. Preferred excellent organization and time management skills with ability to manage multiple priorities / tasks effectively.
- Technical Skills. Experience in collateral development, marketing communications and overseeing digital channels (including web / ecommerce, print, email, paid search, paid advertising, SEO / SEM, social and SMS). Preferred social marketing experience. Preferred understanding of data / analytics, analytical skillsets, and content editing.
- Attention to Detail. Proven ability to independently manage multiple priorities in a fast-paced and deadline-driven environment. Preferred skillsets in writing and editing content with an acute attention to detail.
- Great Communication Skills. Strong communication and interpersonal skills with ability to work effectively with all levels of the organization. Preferred strong written and verbal communication skills.
- Experience. 2-3 years’ professional marketing experience. Thorough understanding of marketing elements (including traditional and digital marketing) and market research methods.
- Education. BA / BS degree or equivalent combination of education and experience.
YOU WILL :
LOVE WHERE YOU WORK :
APPLICATION DEADLINE :
ABOUT US :
Jostens leads the student commemoration market and has been serving local communities for over 125 years. We work with thousands of K-12 schools, colleges and universities each year, and have the honor of partnering with beloved sports teams and esteemed organizations across the country. Our iconic products — like yearbooks, letter jackets, class jewelry and championship rings — keep meaningful traditions alive and inspire millions of people to celebrate their unique stories, milestone moments and biggest accomplishments every year.
ALL ABOUT MARKETING
Our Marketing team leverages digital marketing strategies and tactics focused on schools, independent sales reps, parents, and students to deliver the right message, to the right customer, at the right time. Team members will understand and leverage customer insights through data analysis & testing to then create experiences and relevant content throughout the customer journey and to support our specialized products lines including Yearbooks, Class Rings, Graduation Products, and Professional Sports.
AMERICANS WITH DISABILITIES ACT (ADA) :
Jostens is committed to the full inclusion of all qualified individuals. If reasonable accommodation is required to fully participate in the job application or interview process, or to perform the essential functions of the position, please reach out to our HR team at recruiter@jostens.com or (952) 830-3399.
Jostens is an Equal Opportunity Employer and complies with applicable employment laws. EOE / M / F / Vet / Disabled are encouraged to apply.
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Salary : $55,000 - $60,000
