What are the responsibilities and job description for the Paid & Social Media Specialist position at JOURNEYTEAM?
JourneyTeam is looking for an experienced and motivated Paid & Social Media Specialist to be a part of our amazing Marketing team! As a Paid and Social Media Specialist, you will oversee strategy and execution for social media platforms, including organic posts (LinkedIn posting) and paid campaigns (Google/Bing Ads), ensuring alignment with business goals. The ideal candidate will have a strong understanding of B2B marketing, strong data analysis skills, and a passion for driving profitable growth through paid and social media strategies. If you are ready for growth and love marketing and technology and want to be a part of a company that excels at providing value to customers, we would love to hear from you!
About JourneyTeam:
At JourneyTeam, people are at the center of everything we do. Our purpose as a company is to help others effectively use technology to create a positive, lasting impact on the world. With 30 years of technology experience, we are 100% focused on delivering Microsoft business applications and technologies that empower organizations to reach new heights of business success. We deeply understand the transformative value of Microsoft solutions and are dedicated to helping our customers unlock their full potential. Our experienced team specializes in driving success across Dynamics 365, Microsoft 365, AI and Copilot, Azure, modern data solutions—all leveraging Microsoft’s comprehensive security platform.
Duties and Responsibilities:
- Work closely with the Marketing team to develop comprehensive paid and social media strategies that align with JourneyTeam's business goals
- Own day-to-day hands-on paid campaign management. This includes but is not limited to campaign planning, setup, budget management, quality assurance, testing, measurement/reporting, and optimization on Google, Bing, and LinkedIn.
- Manage corporate social media posts; including communicating with social media followers; responding to queries; and overall monitoring of all corporate social media accounts and tracking performance.
- Monitor and analyze campaign performance, making real-time adjustments to optimize for ROI and other key performance indicators (KPIs).
- Monitor search (SEO/SEM) & social traffic sources for keyword or optimization opportunities.
Qualifications:
- Bachelor’s degree in Marketing, Advertising, Business, or a related field; or an equivalent combination of education and experience.
- 3 years of experience managing paid media campaigns and organic social, preferably in a B2B environment.
- Proficiency in using digital advertising platforms such as Google Ads, LinkedIn Campaign Manager, and operating within a budget, etc.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Knowledge of the Microsoft technology industry is a plus but not required.
- Experience in driving cohesive brand messaging while driving engagement, follower growth, and long-term campaign success.
- Experience with A/B testing and other optimization techniques.
- Excellent communication and collaboration skills.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Collaborative team player with a proactive, results-driven attitude and a passion for driving growth and innovation.
- Ability to perform at a high level in a remote work environment.
- You embrace and live the JourneyTeam Values below:
- A Caring Mindset
- Exceptional Performance
- Being OneTeam
- Making & Keeping Commitments
- Taking Ownership
- Effective Communication
- A Growth Mindset
Compensation:
Base pay of $95,000 - 115,000 annually. Base pay is part of a total compensation package that may include monthly stipends for health, wellness and tech spending, and benefits (see benefits outline below).
Benefits:
JourneyTeam offers a wide range of excellent benefits including healthcare and dental options, as well as a 401k with a ~4% employer match with funds that vest immediately. We enjoy unlimited time off and our employees average 3.5 to 4 weeks off a year. We also provide a monthly phone stipend of $25 as well as a gym membership monthly reimbursement of up to $200. We enjoy a culture of collaboration and creative responsibility to solve problems with autonomy.
This job generally operates in a professional office environment, but we are open to remote opportunities as well. JourneyTeam is an Equal Opportunity Employer.
Salary : $95,000 - $115,000
