What are the responsibilities and job description for the SEO Director position at JRA?
About Us
JRA is a leading digital marketing agency specializing in the Waste Management niche. We provide a full suite of services, including website development, SEO, PPC, social media management, retargeting, reputation management, and more. As we embark on the next chapter of our journey, we are in the early stages of acquiring other niche-based marketing agencies as part of our ambitious growth strategy.
At JRA, we are committed to building a team of ethical, driven, and growth-focused professionals who excel in their roles and contribute to our shared vision of success.
Role Overview
We are seeking an experienced on-site SEO Director to lead our SEO strategies and operations. This critical role requires a seasoned professional with a strong technical foundation, creative problem-solving skills, and a proven ability to manage high-performing remote teams. As our SEO Director, you’ll play a pivotal role in driving organic growth for our clients and positioning JRA as the leader in digital marketing for the Waste Management industry.
Key Responsibilities
- Use expertise to rank our clients in the map pack on local search results in as large of an area as possible.
- Manage reporting and presentations to effectively demonstrate positive results and growth to clients.
- Keep abreast of SEO trends and updates and conduct experiments to ensure that our clients' SEO results stay cutting-edge.
- Provide JRA with SEO services to ensure our site ranks #1 within digital marketing-related searches in the waste niche, and that any acquisitions we make rank within the top results for those search terms as well.
- Develop, implement, and oversee innovative SEO strategies that align with client goals and industry best practices.
- Manage all aspects of on-page, off-page, and technical SEO, ensuring measurable results.
- Design and execute robust backlink-building campaigns to enhance domain authority and search rankings.
- Leverage AI tools to streamline and enhance content creation processes while maintaining high-quality standards.
- Manage, mentor, and collaborate with a growing team of remote SEO specialists, including SEO strategists, content writers, web developers, and VAs, fostering a culture of accountability and growth.
- Conduct thorough keyword research, competitive analysis, and market trend assessments.
- Audit and optimize WordPress websites for technical performance and SEO compliance.
- Monitor, analyze, and report on SEO performance, providing actionable insights and recommendations.
- Stay ahead of search engine algorithm updates and implement proactive strategies to maintain competitive advantages.
- Actively contribute to JRA's marketing efforts by conducting and presenting case studies, engaging with JRA’s social media channels, participating in relevant group discussions, and showcasing expertise in SEO. This includes providing value to prospective clients and positioning JRA as a trusted authority in the industry. The ideal candidate must also have a strong understanding of both white-hat and gray-hat SEO techniques, leveraging them appropriately to achieve optimal results while maintaining ethical standards.
- Have a commitment to our clients' goals, ambitions, and vision as well as JRA's goals, ambitions, and vision.
Qualifications
- Experience: Minimum of 5 years of hands-on SEO experience, including managing large-scale projects with measurable success.
- Experience: Proven success managing SEO campaigns within home services.
- Technical Skills: Expertise in WordPress, backlink strategies, and using AI tools for content creation and optimization.
- Leadership: Proven experience managing and motivating remote teams to achieve exceptional results.
- Communication: Fluent in English (written and spoken), with excellent interpersonal and presentation skills.
- Analytical Ability: Strong aptitude for interpreting complex data and translating it into actionable strategies.
- Work Ethic: Ethical, ambitious, and always striving for personal and professional growth.
What We Offer
- Top-of-the-market salary for SEO professionals, reflecting your experience and contributions.
- On-site work environment with a collaborative and innovative culture.
- Opportunities for professional growth in a rapidly expanding organization.
- A chance to work with a driven, supportive team committed to excellence
Please provide your latest resume containing your active email address. Thank you!
Job Type: Full-time
Pay: $95,000.00 - $120,000.00 per year
Work Location: In person
Salary : $95,000 - $120,000