Marketing Data Analyst

Job Title: Data Analyst / SQL BI (SQL/BI Analyst)
Location: Remote
Duration: 6 Month Contract to hire
Interview mode: Video

Role Description

Need to be able to analyze performance and give insights. Someone can be taught the marking side as long as they have worked on Websites and looked at channels will suffice
Marketing channels in paid search or brand marketing more so on paid search
Need someone who can go out and get data, pull data in and then understands how to source that data.
Combine that with 1^st party data.
Dashboarding everything within using tableau.
Being close partner with marking team to draw insights of that data. So need to have marketing chops of some sort.
Need to know excel, SQL and tableau.
Working with large data sets.
Things to look for on resumes.
mixed media models, multi touch attribution models, might see these as key words
Strategic Analyst on brand vs non brand
Impressions
Cost per click
ROAS - Return on Ad spend

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