What are the responsibilities and job description for the Marketing Specialist position at K. Hovnanian Companies, LLC?
K. Hovnanian is celebrating 60 years of quality and leadership in the home building and community development industry. Do you want to play a large role in those every day decisions that help build dream homes? It’s the homes where people will raise their child, form their most important memories, plot the course for their future, spend quality time with their grandchildren or enjoy quiet times reflecting on a life full of accomplishments. Over 300,000 families have put their dreams in our hands, and you can as well.
The Marketing Specialist will assist the West Group Marketing Managers in needs for start up communities including market research, interest list nurturing and interest list building. Assist the Marketing Managers for the West Group in initiating and coordinating direct marketing campaigns including eblasts as needed and as requested by local marketing or Group VP. Assist the West Group Marketing Managers in working with community management to remedy problems concerning weekly traffic, target markets, demographics and community issues. Assist the West Group Divisions with website updates as needed. Work with Group VP of Marketing to review weekly reports (spec aging, CSDs, Sales & Traffic) to identify areas of opportunity within the West Group and its divisions. Conduct market research as needed for problem communities including community visits and competition shops. Compile and send out reports on eblast and interest list performance for the West Group. Create, execute and maintain surveys on behalf of the west group for new and existing communities as needed. Assist VP on group specific and corporate projects, campaigns, etc. as needed.
Requirements include a bachelor's degree in marketing from a four-year college or university and a minimum of four years' related experience and/or training in related field.
K. Hovnanian Companies, LLC, a subsidiary of Hovnanian Enterprises, Inc., a well-respected publicly traded company, is committed to providing an environment and programs that help our associates flourish. You can look forward to professional support and extensive benefits—including medical/dental/vision coverage, discounts on mortgages and home appliances, and a 401(k) plan. To learn more about us, visit www.khov.com/careers.
Note to Search Firms
K. Hovnanian Companies, LLC is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any associate at K. Hovnanian via email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of K. Hovnanian. No fee will be paid in the event the candidate is hired by K. Hovnanian as a result of the referral or through other means.
