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Senior Account Executive - PR, Social & Content Job at KADA Inc in Madison

KADA Inc
Madison, WI Full Time
POSTED ON 3/23/2025
AVAILABLE BEFORE 4/2/2025

Job DescriptionKada Recruiting is partnering with a dynamic agency seeking a Senior Account Executive (PR and Social) to join their innovative team. This role is designed for a seasoned professional who thrives in a collaborative and fast-paced environment, blending creativity and strategy to deliver impactful public relations and social media campaigns. This agency values team players with a strong writing background, a passion for media relations, and a talent for translating complex ideas into compelling stories.Key Responsibilities : Lead media relations initiatives, from identifying media targets to crafting press materials and following up with journalists.Develop and pitch strategic ideas to strengthen client visibility in key media outlets.Create diverse content in collaboration with creative teams, including articles, social media posts, and thought leadership pieces.Conduct insightful interviews with senior-level experts, extracting unique perspectives to fuel content strategies.Transform complex subjects into engaging, audience-focused stories.Design and manage influencer campaigns, including all aspects of strategy and execution.Spearhead event planning and ensure seamless execution aligned with client goals.Align with client marketing strategies to develop cohesive PR and content plans.Stay informed on new industry tools, platforms, and best practices to bring fresh, effective ideas to client campaigns.Collaborate closely with PR, social media, and content teams as well as other agency departments to maximize client impact.Qualifications : 5-7 years of relevant PR, social media, and content creation experience.Strong background and passion for writing and content development.Proven ability to thrive under pressure in a fast-paced environment.Resourceful and resilient problem solver, ready to adapt strategies to achieve results.Collaborative, with a "we before me" attitude, alongside high integrity and curiosity.Excellent communication and presentation skills, with the ability to tailor messages for different target audiences.Experience in crafting content on complex topics across various industries.Hybrid position with on-site availability required Monday through Wednesday.This is an ideal opportunity for a proactive and strategic PR professional to make a significant impact with a supportive and forward-thinking team.

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