What are the responsibilities and job description for the Social Media Manager position at Kaizen Food Company?
Are you passionate about social media and building engaging, dynamic communities? Do you thrive on creating impactful content that resonates with audiences? If you're excited to be part of a fast-growing team where your creativity and strategies can make a real difference, we want YOU to join Kaizen as our Social Media Manager.
This is more than just a job – it’s an opportunity to connect with our audience, bring positive energy to every interaction, and grow alongside a brand that values teamwork, creativity, and community. If you're ready to jump in, make an impact, and have fun while doing it, this might be the perfect fit for you!
About Us
Kaizen was founded by Arash Hashemi, also known as ShredHappens, out of a determination to create low-carb, high-protein versions of his favorite foods like pasta and rice. As Arash puts it, "I totally get it - Most low carb pastas are gross. That's why I went on this quest to create a high-protein, low-carb pasta that could both help people reach their nutrition goals and taste great." What started as a personal mission quickly became a thriving brand focused on building meaningful connections with our customers and social community. We're passionate about positively impacting the lives of those we serve by providing innovative products and exceptional support.
How You Will Make an Impact
As a Social Media Manager, you will be at the forefront of our brand’s online presence, fostering community engagement and driving growth. Your passion for creating impactful content, engaging with our audience across social platforms, and developing strategic initiatives will help strengthen our brand’s connection with its most valuable followers. You’ll be responsible for managing social media channels, building relationships, and ensuring a strong, authentic brand presence.
What You'll Do
Social Media Community Management
- Community Engagement & Moderation: Continue to build an active, collaborative community online by driving participation through engaging video and photo content. Cultivate trust and foster meaningful connections within the community.
- Build Advocates & Community Love: Identify and nurture community champions and influencers, integrating them into marketing initiatives like blogs, promotions and referral programs.
- Social Media Management: Manage a content calendar to promote our offerings, brand story, and promotions across platforms.
- Content Creation: Develop written, visual, and video content for platforms such as Facebook and Instagram, encouraging user engagement and sharing. Collaborate with teams to create product-related content that supports adoption and business goals.
- Community Support: Provide timely, accurate responses to customer inquiries across social media, review sites, and internal platforms.
- Reporting: Regularly report on engagement, satisfaction, and outcomes to leadership.
- Community Feedback: Serve as a liaison between the community and product teams, gathering feedback to advocate for improvements that align with community needs.
- Community Growth: Work with the team to develop strategies for growing our community, driving user acquisition, and boosting retention.
- Industry Knowledge & Trends: Stay updated on trends in social media and competitor communities through podcasts, articles, and competitor research.
Other Responsibilities
- Assist with marketing materials.
- Support other areas of the business as needed.
Qualifications
- 2 years of proven experience in social media engagement, with a passion for helping others and building relationships.
- Strong communication skills, both written and verbal, with a friendly and professional tone.
- Familiarity with social media platforms and community management tools.
- Proficiency in Adobe Creative Suite or similar design software is preferred.
- Strong research skills to identify market trends and audience preferences.
- Organized, multi-functional, and able to manage various tasks simultaneously.
- Ability to work independently as well as collaboratively within a team environment.
- Positive attitude, team player, and very eager to contribute to the company's growth.
Please email your resume and cover letter to sarah@kaizenfoodcompany.com.
Job Type: Full-time
Pay: $25.00 per hour
Expected hours: 40 per week
Benefits:
- Health insurance
- Dental insurance
- Flexible schedule
- Paid time off
Work Location: Amherst, MA
This is not a remote opportunity.
Job Type: Full-time
Pay: $25.00 per hour
Expected hours: 40 per week
Benefits:
- Dental insurance
- Health insurance
- Health savings account
- Paid time off
Schedule:
- Day shift
- Monday to Friday
Experience:
- Social media management: 2 years (Required)
Shift availability:
- Day Shift (Required)
Ability to Commute:
- Amherst, MA 01002 (Required)
Work Location: In person
Salary : $25