Kalon Executive Search is hiring: Marketing Manager in San Diego

Our client is seeking a talented and driven Marketing Manager to join their supplement company. The ideal candidate will be responsible for developing and executing marketing strategies with a focus on Instagram advertising, website management, blog content creation, and SEO optimization.This is an in-person role in the San Diego, CA area.Key ResponsibilitiesInstagram Advertising Develop and implement Instagram ad campaigns to increase brand awareness and drive salesCreate engaging visual content, including photos, videos, and stories for InstagramMonitor and analyze Instagram ad performance, adjusting strategies for optimal resultsStay current with Instagram trends and best practices in supplement marketingWebsite Management and Blog Oversee regular updates to the company website, ensuring content is fresh and relevantDevelop and manage a content calendar for the company blog, focusing on topics related to supplements and healthCollaborate with web developers to improve site functionality and user experienceAnalyze website traffic and user behavior to inform optimization strategiesSEO Optimization Develop and execute SEO strategies to improve organic search rankings for supplement-related keywordsConduct keyword research and implement on-page and off-page SEO tacticsMonitor SEO performance and make data-driven recommendations for improvementOptimize blog content and product pages for search enginesGeneral Marketing Duties Contribute to overall marketing strategy and budget planning for the supplement categoryAnalyze market trends and competitor activities in the supplement industryCollaborate with cross-functional teams to ensure consistent brand messagingPrepare and present marketing performance reports to senior managementQualificationsBachelor's degree in Marketing, Business, or related field5 years of experience in digital marketing, preferably in the health or supplement industryProven track record of successful Instagram advertising campaignsStrong understanding of SEO principles and best practicesExcellent analytical skills with the ability to interpret data and make strategic decisionsProficiency in digital marketing tools and platformsCreative mindset with strong written and verbal communication skillsPreferred Skills : Familiarity with photo and video editing softwareGoogle Analytics and Google Ads certificationsExperience with content marketing and blog managementCompensation : $60,000 plus benefits!If this sounds like the position you have been waiting for, please apply using the online application or the link below - all inquiries are strictly confidential. Our focus is to assist you to make your best next career move, and we will not use your information for any other purpose.Kalon Staffing is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.#J-18808-Ljbffr

Salary : $60,000