Social Media Strategist

Job Type : Staff

Job Description :

The Social Media Strategist is pivotal in showcasing KCU's mission, enhancing audience engagement, and ensuring the University's digital presence remains dynamic and impactful. This key position is responsible for creating and managing comprehensive social and digital media strategies to enhance KCU's brand visibility, engage target audiences, and drive institutional goals. This role involves developing compelling content, managing online communities, analyzing campaign performance, and collaborating with cross-functional teams to align efforts with broader marketing initiatives. Additionally, the strategist will serve as a blog writer, crafting impactful content that supports KCU's mission and priorities.

Essential Functions :

Content Creation & Strategy

• Develop, create, and curate engaging content across KCU's institutional social media platforms, ensuring alignment with brand voice and strategy.
• Focus on highlighting the student experience and supporting recruitment initiatives with dynamic storytelling.
• Write blog posts that align with KCU's priorities and resonate with key audiences.
• Conduct interviews and use multimedia tools (e.g., video, audio, imagery) to create compelling digital stories that reflect KCU's mission.
• Leverage innovative and emerging storytelling techniques to amplify exposure for recruitment-focused campaigns.

Community Management

Collaboration & Coordination

Monitoring & Analysis

Digital Innovation & Trend Awareness

Essential Qualifications :

Equal Opportunity Employer

KCU is committed to promoting an equal employment opportunity workplace. Equal opportunity is and shall be provided for all employees and applicants for employment on the basis of their demonstrated ability and competence without discrimination on the basis of race, color, religion, sex, age, national origin, genetic information (GINA), physical or mental disability, pregnancy, sexual orientation, gender identity, marital status, familial status, ancestry, military and / or veteran status, and / or any other status protected by applicable Federal, state or local law.

Annual Security Report

KCU is committed to providing a safe campus for students, faculty, and staff. Our annual campus security report lists campus crimes and statistics for the campus and public areas around campus for the last three years, in accordance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act.

Thank you for your interest in a career at KCU!