What are the responsibilities and job description for the Account Manager, Lifestyle position at Karla Otto?
Description :
Karla Otto is a renowned public relations and communications agency with offices across 15 locations in the UK, EMEA, US and Asia. Established in 1982 by Karla Otto herself, the agency has since grown to become a global leader in luxury brand PR and events.
With offices in major fashion capitals such as Milan, London, New York, and Los Angeles, Karla Otto represents some of the most prestigious fashion, beauty, and lifestyle brands in the industry.
In 2017, Karla Otto and K2 merged to form The Independents, a global group of agencies for industry leaders across luxury and lifestyle. Currently this group comprises of 17 agencies : Bureau Betak & Bureau Future, Bureau Beatrice, Karla Otto, K2, The Qode, Lefty, Prodject and CTZAR, Atelier LUM, INCA Productions, Atelier Athem, Kennedy, Sunshine, Kitten Production, Kitty Events and Lucien Pages Communication
Our network of expert strategists, designers, planners and publicists work tirelessly to deliver exceptional results and establish long-term partnerships with our clients. We are passionate about the world of fashion, beauty, and luxury, with everyone bringing their unique expertise and insights to the table. We are driven by a shared commitment to excellence and a deep understanding of the ever-evolving industry landscape.
To help support our future growth as an agency, we are looking for an Account Manager, Lifestyle to join our team based in our New York office.
Key Responsibilities
- Lead the creation and execution of strategic PR programs for clients, including partnership initiatives, message development, and coordination of press trips and events.
- Proactively pitch and maintain strong relationships with key editors and media contacts across lifestyle, hospitality, and design sectors to secure impactful coverage, features, and news placements.
- Develop, write, and edit press materials, including press releases, media lists, and case studies, securing client sign-off as needed.
- Serve as the main point of contact for clients, providing regular updates, media reports, and strategic recommendations to drive campaign success.
- Mentor and oversee junior staff, ensuring strong delegation, collaboration, and project execution.
- Collaborate with internal teams and external vendors to ensure seamless brand event execution, providing on-site support as required.
- Monitor media placements, compile monthly reports, and analyze performance metrics to identify opportunities for growth and optimization.
- Identify opportunities to enhance client services by integrating additional digital, event, or VIP offerings.
- Conduct media research and analysis to stay ahead of industry trends and inform strategic planning.
- Support senior team members in new business pitches and contribute to expanding the agency’s Lifestyle and Hospitality portfolio.
Requirements :
What They Offer
At Karla Otto, we are always looking for personalities with positive charisma who are enthusiastic, self-motivated, and have a keen sense of aesthetics.
Karla Otto embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. Karla Otto provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression.
Salary expectations : $80K / yr - $82K / yr
Basis : Hybrid
Salary : $80,000 - $82,000
