What are the responsibilities and job description for the Salesforce Marketing Consultant position at Kasmo Global?
MAIN RESPONSIBILITIES
- System Administration : Own the process for managing users, roles, and permissions across the platform
- Consumer Journey Development : Hands-on development in SFMC to support consumer lifecycle marketing use cases
- Consumer Data Utilization : Support consumer data model integration across SFMC,CDP, and Personalization
- User Enablement : Provide training and documentation for platform use cases.
- Thought Leadership : Bring insight to the organization that will drive future investments. Influence strategic and technology decisions by developing recommendations.
- Testing Leadership : Coordinate UAT and QA activities to ensure seamless rollouts of new features
INITIATIVES & DUTIES
EDUCATION & EXPERIENCE