Demo

Salesforce Marketing Consultant

Kasmo Global
Virginia, VA Full Time
POSTED ON 2/24/2025
AVAILABLE BEFORE 5/18/2025

MAIN RESPONSIBILITIES

  • System Administration : Own the process for managing users, roles, and permissions across the platform
  • Consumer Journey Development : Hands-on development in SFMC to support consumer lifecycle marketing use cases
  • Consumer Data Utilization : Support consumer data model integration across SFMC,CDP, and Personalization
  • User Enablement : Provide training and documentation for platform use cases.
  • Thought Leadership : Bring insight to the organization that will drive future investments. Influence strategic and technology decisions by developing recommendations.
  • Testing Leadership : Coordinate UAT and QA activities to ensure seamless rollouts of new features

INITIATIVES & DUTIES

  • Implement platform use cases and integrations with Salesforce Marketing Cloud, CDP, and Personalization
  • Support best practices for data collection and usage
  • Execute platform enhancements and development tasks
  • Support major platform enhancements with developer support
  • EDUCATION & EXPERIENCE

  • 3 years of relevant experience with cross-cloud Salesforce environments (Sales, Service, Marketing)
  • Salesforce Marketing Cloud Consultant certification preferred
  • Experience with one or more Salesforce coding languages (such as AMPscript)
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