What are the responsibilities and job description for the Web Marketing Intern - Summer 2025 position at Kaufman Rossin?
Why We Stand Out
Seeking a new challenge where your professional and personal aspirations are not only possible but supported? Kaufman Rossin might be just the place for you!
As one of the top accounting firms in the country, our foundation is “people first”. In the words of James Kaufman, “we prioritize our people, their development, and their well-being. Our values are translated into action every day. People see that management is caring and has a priority in their well-being.”
Celebrated as the Best Place to Work in South Florida over a dozen times, Kaufman Rossin has grown to over 700 employees, with offices spanning the tri-county area, including sister entities Kaufman Rossin Wealth and Kaufman Rossin Alternative Investment Services.
Think you have what it takes?
An internship with Kaufman Rossin is an adventure more rewarding than the average internship! Of course, you’ll be integrating your coursework learning with hands-on knowledge and gaining additional credentials to round out your resume – that’s to be expected from any internship. What you may not expect is our culture! At Kaufman Rossin, we work in a people-first environment that nurtures creativity, rewards innovation, and encourages professional growth.
You’ll ask us a million questions.
You’ll meet the learning goals of each assignment and each term.
You’ll share your ideas, suggestions, and opinions with us.
You’ll have fun working with us, learning with us, and playing with us.
Kaufman Rossin is seeking a Web Marketing Intern to support our website manager in maintaining and enhancing our firm’s four websites during the summer term. As a Web Marketing Intern, you will gain hands-on experience in content management, SEO, and web analytics while working closely with the website manager. This is a great opportunity to learn about WordPress websites and develop technical and digital marketing skills while contributing to ongoing web projects. The intern will assist with a variety of tasks aimed at ensuring our web presence stays up-to-date, relevant, and user-friendly.
How You’ll Contribute:
Website & Content:
- Update website content to ensure accuracy and relevancy (e.g., updating featured professionals on related webpages, building image galleries, etc.)
- Upload and format blog posts, articles, and other content
- Source and edit images as needed for web
- Log technical issues in shared project for website vendor review, with guidance from the website manager
- Assist with testing new website functionality as needed
Competitive Research:
- Collaborate on competitive research projects, including building comparisons of various website designs, features and content ideas
- Monitor key competitive metrics, such as website traffic trends using tools like SEMrush
SEO & Analytics:
- Perform keyword research and implement SEO best practices as needed
- Track website traffic and user behavior using Google Analytics or other tools
- Identify backlink opportunities, perform competitor backlink analysis as needed, and manage existing backlink inventory
- Assist with reports and basic analysis under website manager’s direction
What You’ll Bring:
- Currently obtaining a degree in Marketing, PR, Advertising, Communications or a similar discipline
- Junior or Senior in college
- 3.0 GPA or above
- Excellent oral and written communication skills
- Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint) and Google Workspace (Docs, Sheets, Slides)
- Familiarity with WordPress CMS
- Basic understanding of SEO, SEM, and web analytics tools (Google Analytics, SEMRush, Google Search Console, Moz, Ahrefs, etc.)
- Ability to work both independently and as part of a team in a fast-paced environment
- Strong attention to detail, time management and organizational skills
- Creative thinker with the ability to brainstorm and contribute fresh ideas
- Desire to help others and the organization succeed
- 20 - 40 hours/week
How You’ll Stand Out:
- Double major or additional training in one of the following areas: Computer Science, Web Development, Graphic Design, Psychology, Business
- Direct experience with SEO, SEM, web analytics and/or WordPress
- Familiarity with project management software such as Asana
- Prior internship within digital marketing or a related discipline
We embrace authenticity. Kaufman Rossin is an equal opportunity employer. We are committed to creating a culture that reflects the diversity of our firm and clients. We encourage understanding, acceptance, and celebration among all people. That includes lifestyle, education, experience, race, ethnicity, age, religion, physical ability, sexual orientation, and gender identity. Differences make unique varieties.