Product Specialist

Product Specialist

Who Are We

We are a global community that is driven by the creative spirit of Los Angeles. Through an inspiring mix of music, news, and culture, we bring joy and connection – online, in-person and on the radio. Always excellent, accessible, and often unexpected, we are a constant source of fuel for the imagination, education and good vibes. At least, that is what our members tell us. As NPR’s flagship member station in Southern California for more than 30 years and a community service of Santa Monica College, KCRW is the next generation of public media.

How You’ll Make An Impact

The Product Specialist assists with the daily operations of our digital products, with a strong emphasis on the app. Reporting to the Product Manager, you are the day-to-day point person on executing within the product, improving optimizing, gathering user feedback, and providing quality assurance to ensure a good product experience.

The ideal candidate is a detail-oriented, tech-savvy professional with a passion for public media and delivering exceptional digital products.

• Content Updates & Optimization : Collaborate with content, marketing and membership teams to refresh app content, promote new features, optimize packaging (e.g., SEO, mobile friendly) and maintain alignment with current campaigns.

• Product Operations: Support daily operations, ensuring smooth functionality and timely issue resolution. Address user feedback, bugs, and technical problems in collaboration with designers and developers.

• Performance Monitoring: Track key metrics (e.g., MAUs, engagement, conversion) using tools like Google Analytics and Firebase. Generate reports to provide actionable insights and identify opportunities for improvement.

• User Feedback & Experience: Collect user feedback through surveys and app reviews, ensuring that improvements align with user needs and preferences. Identify trends to enhance the app experience.

• Quality Assurance: Maintain a focus on delivering a seamless, bug-free experience for users.

• 3 years of experience in digital product management, app operations, or a related field (preferably in the media or entertainment industry)

• Strong familiarity with mobile app ecosystems (iOS and Android), including App Store and Google Play management

• Basic understanding of app/web development and maintenance processes, bug tracking, and issue resolution workflows

• Skilled in project management tools (e.g., Monday.com), content management systems (e.g., Contentful), CRM platforms (e.g., Salesforce, HubSpot), and analytics tools (e.g., Google Analytics)

• Strong written and verbal communication skills, with the ability to explain technical concepts to non-technical stakeholders

• Ability to interact effectively with cross-functional teams and external vendors

• Excellent troubleshooting skills, with a keen eye for identifying issues, diagnosing problems, and implementing solutions quickly and effectively

• Strong analytical skills, able to use data to make informed decisions and improve performance

• Ability to thrive in a fast-paced, ever-changing environment with evolving product priorities

• Love of Los Angeles, KCRW and its mission.

• Experience working in the media industry, with a focus on digital product offerings

• Knowledge of mobile app user acquisition and retention strategies

• Familiarity with A/B testing, user research, and usability testing techniques

• Experience managing or supporting app-based subscription or monetization models

• Strong curiosity for future technologies and its effect on audience behavior

What We Offer

• Salary Range: $76,000- $81,000

• Sick leave award

• Vacation leave accrual

• Paid holidays

• Health insurance (including medical, dental, vision, FSA, life and AD&D) eligibility

• 403(b) with company match

• Passionate office environment surrounded by an incredible community of curious and talented colleagues

• KCRW is a qualifying employer under the Public Service Loan Forgiveness (PSLF) program - read more here to determine your eligibility

KCRW aims to be representative of Southern California, and candidates with traditionally underrepresented backgrounds and perspectives are encouraged to apply. KCRW is an equal opportunity employer and actively recruits to promote diversity in our workforce. Qualified applicants are considered for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, status as a parent, national origin, disability, family medical history or genetic information, political affiliation, military service, or other non-merit based factors.