What are the responsibilities and job description for the Senior Manager, Visual Designer position at Kendo Brands, Inc.?
Responsibilities
- The Global Visual Experiential Senior Designer for Kendo will manage the creative vision for all IRL spaces across the globe and for all brands at Kendo bringing together design, merchandising, and copy to formulate a creative vision for how our brands are presented
- This critical creative role will translate strategy, campaigns and 2d assets into 3d storytelling for the consumer in a compelling way
- This role will be the first to identify the changing retail & consumer landscape and propose ideas on how to stay ahead
- This role would support all Kendo brands and support a wide range of projects across retail spaces, merchandising, marketing, store design, experiential marketing for the consumer, influencers, founders, and retail partners
- Deliver the conceptualization and design of visually compelling and on-brand in-store displays to maximize product visibility and consumer experience
- This should be through hand sketches, renderings and swipe
- Introduce innovative design concepts for in-store displays, windows, animated VM spaces and new fixture launches that deliver on campaign concepts
- Develop new fixtures for product launches, re-imagine pop up spaces and experiential spaces as needed
- Participate in the research and selection of materials and fixtures to enhance product displays
- Establish innovative relationships with vendors and stay on top of competitive displays
- Partner with VM team and manufacturers to ensure approved concepts are executed to the vis
- Collaborate with brand teams to ensure strong briefs for team and vendors for product launches
- Partner with the creative team to ideate and ensure fixture design aligns with overall concept design
- Collaborate with retailer partners and field teams to understand best in class fixtures and understand what is working and not with Kendo fixtures
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