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Senior Brand Manager, U.S. Baby Commercial Strategy

Kenvue Brands LLC
Summit, NJ Full Time
POSTED ON 2/8/2025
AVAILABLE BEFORE 5/8/2025

Description Kenvue is currently recruiting for : Senior Brand Manager, US Baby Commercial Strategy Who we are At Kenvue , we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson's and BAND-AID® Brand Adhesive Bandages that you already know and love.

Science is our passion; care is our talent.

Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers.

With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

For more information, click here . Role reports to : Commercial Head of US Baby Care Location : Kenvue is currently in the process of moving its Global Headquarters from Skillman, NJ to Summit, NJ.

This role is based in Summit, NJ but there may be a period of time during the transition that you must report to Skillman, NJ. Travel % : 25% Pay : $119,000 - $205,850 What you will do The Senior Brand Manager will lead the US growth ambition of AVEENO® Baby & Kid's Care, the #1 Therapeutic Brand in the category.

In this capacity, they will be responsible for the design of a consumer-centric strategic vision, in-depth portfolio management and robust activation plan across our national and retail landscape.

This candidate will play a critical member on the Baby Care leadership team, work cross-functionally with our local and global partners in service of the US market needs and lead a team of direct reports to achieve our goals. Key Responsibilities

  • Can develop, lead, and execute business and strategic plans to meet future needs and expectations for the Franchise, including monitoring market dynamics to develop and / or change strategic and tactical marketing plans.
  • Achieves sales, consumption, and share objectives for the Franchise
  • Can guide the development of current and / or future forecast for all brands within the Franchise and updates throughout the year; supervising budget to support financial objectives.
  • Partners with advertising, PR and influencer agencies to set communication strategies and develop integrated campaigns that maximize consumer reach and business results.
  • Leads the commercialization and in-market execution of product launches; including partnering with sales management to plan and execute retail programs; providing support for future pipeline development, partnering with innovation team to ensure proper insights, ideation, positioning and subsequent hand-off to brand team for launching.
  • Leads cross-functional teams that may include R&D, Sales, Graphics, Packaging, Market Research, Finance, and Operations to develop and manage marketing objectives, goals and strategies.
  • Plans and directs the performance of 2 direct reports : motivates employees, assists in goal setting and coaching, provides development and growth opportunities, leads performance feedback, addresses issues and resolves problems.
  • Creates a high-performance culture that instills integrity, creativity, teamwork, insight and excellence throughout the marketing organization.
  • Ability to lead cross-functional, diverse teams through a complex business environment.
  • Ability to manage a complex portfolio. Required Qualifications
  • A minimum of a BA / BS in Marketing or a business-related field is required.

An MBA is preferred.

  • A minimum of 8 years of business experience is required.
  • A minimum of 5 years of progressive commercial experience is required.
  • Marketing or sales experience in a Consumer-Packaged Goods environment is required.
  • Previous people management experience is required.
  • Previous agency management experience is required.
  • Requires up to 20% domestic travel.
  • Candidate must have superior leadership skills.
  • Demonstrated track record of successful business results and new product launch experience is required.

  • Experience through different product life cycles (mature brand, new launch, turnaround).
  • P&L / financial management and business / strategic planning experience are required. What's in it for you
  • Annual base salary for new hires in this position ranges from $119,000 to $205,850.This takes into account a number of factors including work location, the candidate's skills, experience, education level & other job-related factors.
  • Competitive Total Rewards Package
  • Paid Company Holidays, Paid Vacation, Volunteer Time & More!
  • Learning & Development Opportunities
  • Employee Resource Groups
  • This list could vary based on location / region
  • Note : Total Rewards at Kenvue include salary, bonus (if applicable) and benefits.
  • Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process. Kenvue is proud to be an Equal Opportunity Employer.

    All qualified applicants will receive consideration for employment based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other legally protected characteristic, and will not be discriminated against on the basis of disability. #LI-SR1

    Salary : $119,000 - $205,850

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