What are the responsibilities and job description for the Event Marketing Manager position at Kindred Motorworks?
Company Overview
Kindred is a rapidly growing, venture backed start-up focused on unlocking the conversion of gasoline vehicles to electric using our technology and scale.
We are marketing folks, technicians, software developers, mechanical engineers, designers, painters, and car lovers. We love a whiff of gasoline and we geek out about the torque provided by electric motors. Above all we believe the world is a better place with vintage cars out on the road.
We strive to create a meaningful workplace at Kindred, which means something different for each of our team members. For some, it’s getting these immortal vehicles on the road. For others it’s the portion of revenue we donate to our local community for every vehicle sold. For many at Kindred, it’s the inclusive work environment we’ve created.
Our cars create joyful experiences for our customers and immense pride for our team. If you can match our passion, values, and work ethic, we want you!
Position Summary
Kindred’s Marketing Events Manager will execute both new and established marketing events across the US. This role will be responsible for delivering events in a way that aligns with Kindred’s preferred attention to detail and organizational culture.
The Marketing Events Manager must have experience in planning and delivering marketing events for a luxury brand or high-end automotive company and be able to demonstrate successful execution of such events. This role will own the entire lifecycle of event management from curation to execution and require rolling up your sleeves and taking on every aspect.
The role will require an entrepreneurial and hands on approach to access taste-makers, partners and collaborators in new markets.
Essential Duties and Responsibilities
The essential functions include, but are not limited to the following :
- Kindred’s Marketing Events Manager will execute both new and established marketing events within the US
- This role will be responsible for delivering events in a way that aligns with Kindred’ brand vision with attention to detail and organizational culture
- This role is based in LA or SF Bay Area, along with additional travel
- This position will plan and execute all aspects of automotive events, from concept to post-event evaluation, ensuring seamless execution and an exceptional experience for each guest
- This will range from Tier 1 events such as Monterey Car Week to Tier 2 new events and regional markets, to exclusive customer events, driving events and factory visits
- Coordinate logistics, including venue selection, vendor management, budgeting, and on-site coordination
- Collaborate cross-functionally with marketing, business development, and operations teams to create event activities that are executed with the correct attention to detail
- Cultivate and maintain relationships with industry partners, sponsors, and stakeholders to enhance event opportunities and drive mutual benefits
- Utilize data analytics and feedback mechanisms to measure event success, identify areas for improvement, and optimize future events
- Stay abreast of industry trends, competitor activities, and emerging technologies to continuously innovate and enhance event offerings
- Develop relationships with partners and collaborators in key markets
- Reflect the values of the Kindred brand in all customer and internal interactions
Minimum Qualifications (Knowledge, Skills, and Abilities)
Physical Demands and Work Environment
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.
The work environment may include exposure to noise, fumes, and heat. Personal protective equipment (PPE) must be worn at all times in accordance with safety regulations.
Walking, sitting, standing, bending, and stooping. Lifting, carrying, or pushing / pulling supplies, materials, equipment and / or items weighing up to 75 pounds. Clean and well-organized unconditioned shop environment. The noise level in the work environment is usually moderate but at times requires ear plugs, use of eye protection, and / or occasional use of a respirator.
