What are the responsibilities and job description for the Head of Digital Innovation position at King & Bishop?
The Marketing Visionary will play a critical role in shaping our marketing strategy at King & Bishop. This individual will lead the development and execution of comprehensive marketing strategies that drive business growth and propel the company forward.
Responsibilities:
- Develop and execute comprehensive marketing strategies that meet business objectives.
- Conduct market research to identify trends, customer insights, and competitive positioning.
- Collaborate with cross-functional teams to ensure cohesive marketing efforts.
Strategic Planning:
- Design and execute comprehensive marketing strategies that meet business goals.
- Align marketing efforts with sales and product development teams.
Brand Management:
- Oversee brand identity and messaging across all channels.
- Ensure consistency in branding, storytelling, and corporate communications.
Team Leadership:
- Lead and mentor the marketing team to ensure collaboration and growth.
- Foster a culture of creativity, innovation, and data-driven decision-making.
Qualifications & Skills:
- Bachelor's degree in Marketing, Business, or a related field – or equivalent experience.
- 7-10 years of experience in marketing management, preferably in a high-tech environment.
- Excellent project management skills with proven ability to handle multiple priorities.
- Strong systems experience in Wordpress, Drupal, or others.
- Experience with marketing automation tools, analytics platforms, and CRM systems.
- Excellent leadership, communication, and project management skills.
