Media Relations Specialist in Restaurant PR

PUBLIC RELATIONS ACCOUNT EXECUTIVE FOR RESTAURANTS

We are searching for an entrepreneurially-minded Public Relations Account Executive with strong PR experience in restaurants. For this position, we prize technical ability, curiosity and drive.

We are looking for a candidate in-market in Las Vegas, Nevada.

Previous agency or in-house experience in media relations for restaurants, as well as a strong command of local and regional media, are required.   

Select Job Responsibilities

·     Conduct proactive media outreach via print, online, broadcast, radio media

·     Draft client story, messaging and talking points

·     Identify, maintain and curate database of top tier local, regional and national media contacts

·     Conceptualize and execute public relations events, including briefings, events, functions, stays, drops, media familiarization trips and itineraries

·     Entertain media regularly

·     Qualify media interest in story development

·     Assist with media training, where necessary

·     Oversee creation of press kit and multimedia library

·     Create custom new media vehicles for better storytelling

·     Monitor and respond to media successes

·     Coordinate media shoots and segments

·     Measure and report

·     Interface with team members in other disciplines for strong coordination of integrated marketing campaigns

·     Create a comprehensive and thoughtful public relations strategy for partners to maximize exposure

·     Promote learning, influence choices and foster connections vis-à-vis media relations

·     Monetize the discipline on behalf of a business’ bottom line, wherever possible

Professional Skill Set Responsibilities

·     Cultivate career path and actively seek professional development opportunities alongside the company

·     Tell us what we do not know with regular candor

·     Brainstorm and innovate to improve company, job, and partners

·     Maintain a nuanced understanding of media relations strategy and current media landscape

·     Engross yourself in culture, food and travel, becoming an expert in its personalities, products and processes

·     Develop a keen understanding of measurement and reporting tools in media relations

Personal Traits & Habits Set

• An unshakeable passion for culture, food and travel
• Jedi-level brightness
• Desire to outdo oneself, above all others
• Empathy
• Optimism
• Easily obsessed with our partners
• Impeccable with one’s word
• Creativity
• Comfort with new business development
• Self-awareness
• Curiosity