What are the responsibilities and job description for the Director of Integrated Marketing position at Kizik?
Who is Kizik?
Why do people want to work at Kizik? It could be because we’re disrupting the footwear industry, creating and revolutionizing hands-free shoes to make life easier for everyone. But we think it’s way more than that... We think it's because of our amazing people and culture! If you like to work hard and play hard, make a difference that matters, and you've got good vibes to elevate a culture where people work together to bring big ridiculous ideas to life, come join our team! We’re looking for people who are as passionate about bringing joy to the everyday just as we are.
Who are we looking for?
Kizik is seeking a Director of Integrated Marketing who can develop and execute comprehensive brand and product campaigns and unify messaging across wholesale, and retail channels. Foundational to the role: understanding of international markets, passion for brand, and commitment to Kizik’s corporate culture (it’s fun, collaborative, and results-oriented—pretty much what everyone wants) as well as consumer experiences (they love us, so we have a lot to lose and even more to build). Must be a people-leader as you will build a team over time as Kizik continues its growth trajectory. This creative, world-class marketer will understand strategy and drive brand awareness, loyalty, and equity as well as category growth and must be skilled in scaling a brand nationally and eventually globally by leveraging consumer insights, achieving business and commercial objectives, and delivering marketing innovation and operational excellence. This full-time, on-site position reports to the CMO.
What are the responsibilities?
- Develop seasonal and long-term marketing calendar strategies across brand and product categories
- Collaborate with departments and channel owners to ensure a connected consumer journey across all touch points
- Identify critical product differentiation for storytelling on regular business and new products
- Support 360-degree brand programs
- Communicate market strategies with channel owners, including clear KPIs to drive brand growth, awareness, and adoption
- Plan, execute, and align delivery of GTM assets
- Work with product and innovation teams to develop strategic product category growth plans
- Manage brand campaigns with consumer insights, integrated with GTM plans
- Lead the development of event and program recaps demonstrating the ROI of various PR initiatives
- Foster a culture of continuous learning
- Encourage creative and executional exploration
- Lead cross-functional relationships with brand, product development, social, acquisitions, PR, and other key departments within company
- Work with agencies as needed
Must Haves!
Thrive in the fast pace of a high-growth environment. Tell an impactful story that captures consumers’ interest. Define and improve processes. Elevate the brand. Have fun doing it!
- Bachelor’s degree or equivalent marketing experience
- 10 years in brand marketing—footwear experience is a plus
- 5 years of experience in leading, developing, and managing teams
- Experience in leading campaigns and launches across channels
- Understanding of consumer products
- Understanding of international business
- Expertise in retail, wholesale, and D2C
- Understanding of PR, media, social media and influencer strategies
- Proficiency in communication and creative strategies
- Ability to create strategic vision and inspire teams to execute on it
- Skilled use of storytelling to drive cultural conversations
- Expertise leveraging insights from multiple data sources
- Knowledge of brand-building strategies
Hire Integrated is hiring: Legal Copy Editor in Orem
Hire Integrated -
Orem, UT
Marketing Director
PrincePerelson & Associates -
Pleasant Grove, UT
Digital Marketing Director
Jobleads-US -
Lehi, UT
