What are the responsibilities and job description for the Brand PR Coordinator position at KNS?
KNS BRANDS
Journee - we are dedicated to making the search for the perfect shoe effortless, empowering and celebrating women at every step. At the heart of our mission is the creation of footwear that seamlessly blends style and fit, honoring each moment and milestone.
Taft - combines intentional design and a discerning eye to create footwear that stands out. Our ethos, “Boots & Shoes for the Bold,” speaks to our core belief in bold vulnerability—the courage to show one's true self, in all its unique glory, to inspire collective boldness.
Vance – always delivering effortless style, all day comfort and unmatched style
Join us as we redefine what it means to find the perfect shoe.
The Role
Manages influencer relationships, creator collaborations, and media outreach
Leads PR strategy for all brands (press placements, partnerships)
Aligns influencer campaigns with social commerce goals
Works with brand managers to integrate influencers into brand storytelling.
The ideal candidate is an experienced influencer marketing professional with a proven track record of leading initiatives at a brand or agency. They will have a deep understanding of the ever-evolving influencer landscape, a strategic approach to program development, and the ability to collaborate within a dynamic team. This is an individual contributor role requiring innovation, self-direction, and exceptional communication skills to work across multiple brands and stakeholders.
Your Impact
The primary functions of this role, include but are not limited to:
- Campaign Development & Activation: Design and implement influencer campaigns that integrate seamlessly into broader marketing initiatives.
- Measurement & Optimization: Foster long-term, authentic relationships with influencers that embody each brands values; and negotiate contracts, manage budget and oversee deliverables to ensure a success partnership.
- Cross-Functional Collaboration: Collaborate with various brand teams to ensure strong influencer, PR, Ambassador and affiliate integration in brand campaigns
Who You Are
- A team player who is highly motived, collaborative and a driven self-starter
- Ability to thrive as an individual contributor while collaborating within a dynamic team
- Must have excellent communication, interpersonal, project management and organizational skill
- Strong negotiator
We’d love to hear from people with
- 4 years of experience in influencer marketing, with a focus on brand or agency roles.
- Proven track record of leading successful influencer and PR campaigns that drive brand growth and engagement.
- Deep understanding of the influencer landscape, including platform-specific trends and regional nuances.
- Experience managing influencer relationships, from nano-level creators to macro or celebrity talent
- Self-starter with an innovative mindset and a passion for staying ahead of industry trends.
- Passion for fashion and footwear are a plus.
Benefits:
PTO and Work-Life Balance:
· At KNS International, we know the importance of recharging and spending time away from work. We offer generous Paid Time Off (PTO), 17 paid holidays, and a flexible work environment that supports balance. Our culture is built around fostering an environment where creativity thrives, and team members feel valued.
Healthcare:
· Comprehensive medical, dental, and vision coverage are provided to ensure you and your family are taken care of. We also offer short-term and long-term disability plans, along with maternity and parental leave.
Retirement:
· Plan for your future with our 401(k) program, including employer matching to help you meet your retirement goals. Plus, you'll be immediately vested.
Perks and Wellness:
· We provide a variety of wellness initiatives, including free gym memberships, monthly massages, and access to Impact Suites for mental health support. Employees enjoy a fully stocked kitchen with snacks and drinks, recreational areas for breaks, and a dog-friendly workspace. Plus, you’ll receive free shoes and discounts through our employee purchase program.
Growth and Development:
· We believe in rewarding talent and encouraging growth. Join a collaborative environment that values innovation and provides ample opportunities to advance your career.
- Location: Draper, UT – Candidates must be willing to relocate if not currently local.
- Work Schedule: Hybrid position requiring in-office work on Tuesdays, Wednesdays, and Thursdays.
