What are the responsibilities and job description for the Decision Science Analyst position at Kobie Marketing, Inc?
Why you will love working for a National Top Workplace
We are a global leader in loyalty marketing
We work with some of the most well-known brands in the world to deliver market-leading, end-to-end loyalty solutions to enable customer experiences. With a strategy-led, technology-enabled approach, we are consistently named an industry leader by Forrester. The programs we deliver reach more than 330M consumers through loyalty. The impact of these loyalty programs affords us deep brand partnerships, owning a niche in the loyalty space where outcomes matter most.
We are a mission and values driven company
Our mission is to grow enterprise value through loyalty for our clients. Every role within Kobie has a purpose and directly contributes to us achieving this mission.
We are values driven at every point. Over our 30 year journey, we’ve created a fun, high-trust, transparent workplace. We believe in leadership and ownership. Our hybrid work environment, personal holidays, casual dress code and focus on diversity and inclusion add to a culture that makes our teammates proud. That pride shines through in the work we do for our clients.
About the team and what we’ll build together
We find actionable insights in our clients’ loyalty data that help drive enterprise value. We create real time dashboards to inform internal and external stakeholders.
You'll bring your experience with a breadth of marketing techniques, an ease of working with customer data, and an understanding of advanced mathematics and statistical techniques. This position is a client-facing, hands-on role that is responsible for helping shape our clients’ strategic direction for their loyalty initiatives.
How you will make an impact
- Play a key role as part of a team responsible for delivering data-driven, actionable customer insights that directly contribute to increased sales / profit through our clients’ customer loyalty programs, while collaborating closely with Strategy and Client Services teams to align on client objectives and deliver impactful results.
- Build and maintain audience lists to support the CRM team in executing targeted campaigns and achieving engagement goals.
- Provide actionable recommendations that drive business objectives by drawing out key insights from in-depth, complex data sources based on a thorough understanding of client’s strategy, success criteria, and program objectives
- Develop data visualizations and narratives that make data and analysis consumable by all levels and expertise of internal and external stakeholders
- Collaborate with Data Engineering and Business Intelligence teams to design and develop new tools, models, and data sources to support our clients’ business objectives and overcome challenges
- Proactively create learning agendas, test plans, and solutions that make attribution unassailable and maximize key KPIs such as incremental ROI and LTV
- Manage workflow, scope and prioritization of client requests and Kobie investments
What you need to be successful
Our teammates are at the heart of everything we do
Healthy people are happy people, which makes mental and physical health a top priority at Kobie. From robust health insurance and benefits options to free fitness programs like FitOn, to generous vacation timefor yourself, we support your health needs fully. In today’s job market, we know that employees are choosing only what works best for their life. For those that want career growth, Kobie is the perfect place. We have developed a comprehensive people strategy that helps every teammate know how to advance and progress on their career journey. Beyond title progression, Kobie’s competitive pay, 401k matching, annual profit sharing and bonuses all make Kobie a perfect place to build your career.
Kobie a place for all
We don’t just accept differences – we embrace, share, and celebrate them!
