What are the responsibilities and job description for the Marketing Coordinator - Springfield position at konecran01t1.valhalla12.stage?
Country: United States (US)
Location: Springfield, Ohio (US-OH)
Location details:
At Konecranes, we believe that great customer experience is built on the people behind the Konecranes name – people committed to providing our customers with lifting equipment and services that lift their businesses. Everything we do, we do with passion and drive.
We believe diversity drives business success and is the foundation for our growth. We welcome different backgrounds and skills that enrich our community and we promote a place where we can ALL be ourselves. This is what makes Konecranes a unique place to work.
R&M MATERIALS HANDLING (RMI)
POSITION SUMMARY
POSITION TITLE: Marketing Coordinator
REPORTS TO: Marketing Manager
PRINCIPAL RESPONSIBILITIES:
- Maintain customer account information and system access settings in the CRM system.
- Assist in digital marketing campaigns
- Social Media posting and management (responses, sharing, re-share, engagement, commenting, paid social campaigns)
- Design and distribute email communications to distributors, including refreshing contact lists / GDPR compliance tasks
- Coordination of content projects and updates
- Coordinate distribution, follow up, and categorization of leads received by the marketing team.
- Assist in event coordination for customer, training, and internal events
- Update content and graphics as needed
- Other duties as assigned by supervisor.
EDUCATION: Associate’s degree in Communications, Marketing, or equivalent required.
EXPERIENCE: Some experience in B2B marketing a plus. Must have well-developed PC, verbal, and written communication skills. Previous experience with Adobe Creative Suite, Act-On, Google Analytics, Drupal, Wordpress, and CRM systems is a plus. Must be detail-oriented and able to manage and prioritize the coordination of number of tasks and projects happening at the same time.
Konecranes is a world-leading group of Lifting Businesses™, serving a broad range of customers. We are truly a global company with 16,900 employees at 600 locations in 50 countries. For over 80 years, we have been dedicated to improving the efficiency and performance of businesses in all types of industries. We believe that sustainable growth is a result of a strong responsible performance. Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled/Other Protected Category.