What are the responsibilities and job description for the Marketing & Content Coordinator position at KorTerra, Inc.?
Job Title: Marketing & Content Coordinator
Manager: Marketing & Business Development Manager
FLSA Status: Non-Exempt
Location: Chanhassen, MN
Hybrid Work Policy: Two days in the office per week
Salary: $60,000
About Us:
At KorTerra, we’re on a mission to prevent damage and save lives through innovative technology solutions for the energy and utilities industries. Our collaborative and customer-focused environment empowers us to deliver impactful products that truly make a difference.
About You:
KorTerra is searching for a Marketing & Content Coordinator to help drive brand awareness, create compelling content, and support multi-channel marketing initiatives. In this role, you'll collaborate with cross-functional teams, execute marketing campaigns, and manage content that engages our audience.
The ideal candidate is a strong communicator with a passion for marketing, content creation, and digital engagement. You’re proactive, detail-oriented, and comfortable juggling multiple projects in a fast-paced environment. Whether you're crafting compelling copy, optimizing content for SEO, or coordinating tradeshows, you thrive on bringing ideas to life and collaborating with teams across the company.
If you're ready to take on diverse marketing projects and play a key role in a growing company, this is your opportunity!
What You'll Get to Do:
- Social Media Management: Own our social media presence! Create and manage content that drives engagement, increases followers, and strengthens brand awareness.
- Content Creation: Write, design, and produce compelling content like blogs, newsletters, case studies, and videos that connect with our audience and support key marketing initiatives.
- Marketing Campaigns: Get hands-on experience executing multi-channel marketing campaigns—including email, social media, and more—to drive engagement and growth.
- Brand Awareness & Strategy: Work alongside the Marketing Manager to develop and execute marketing strategies that build brand recognition and drive sales.
- Tradeshow & Event Coordination: Plan and execute conferences and tradeshows—everything from logistics and schedules to promo items and vendor coordination.
- PR & Partnerships: Support public relations efforts by coordinating speaking engagements, content collaborations, and partnerships with industry leaders.
- Cross-Team Collaboration: Work closely with sales, design, and development teams to create marketing strategies that support business goals.
- Sales Support: Keep our sales team equipped with up-to-date materials and resources and help develop new sales content as needed.
- Brand Messaging: Ensure KorTerra’s voice stays strong and consistent across all marketing materials and communication channels.
- SEO Optimization: Help our content get discovered! You'll support SEO efforts by optimizing content for search engines and analyzing performance.
- CRM & Website Management: Play a key role in keeping our marketing tech stack running smoothly! You'll help manage HubSpot and our website, ensuring everything stays up to date and optimized.
What You Bring:
- A bachelor’s degree in marketing, advertising, communications, or related field.
- 1-3 years of marketing experience, ideally with hands-on exposure to digital marketing and content creation.
- A solid understanding of traditional and digital marketing, content marketing, and social media strategies.
- Strong writing, communication, and design skills—you know how to craft compelling messages and visuals.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
- Experience using Canva and/or Adobe Creative Suite to create eye-catching content.
Bonus Points if you:
- Have experience with HubSpot or a similar marketing automation tool.
- Know your way around website content management systems, especially WordPress or Concrete5 (or similar).
- Have coordinated trade shows or events and thrive in an event-planning role.
Benefits:
- Medical, Dental and Vision
- Flexible PTO Program
- Paid Sick and Safe Leave
- 401k with company match
- Life Insurance, LTD, and AD&D Insurance
- Flexible Spending Accounts
- Monthly company events
- Hybrid and flexible work schedule
- Professional development stipend
- and much more!
KorTerra is proud to be an equal opportunity employer of all qualified individuals and prohibits discrimination and harassment of any kind. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We encourage all qualified individuals to apply.
Salary : $60,000