Associate, Brand Strategy

Who We Are

KORTX is a digital marketing firm rooted in the spirit of Detroit. Our mission is to challenge the advertising status quo by empowering the bold, the ambitious, and the disruptors to achieve relentless results. Our team is composed of innovative and dedicated professionals who thrive on delivering exceptional results for our clients. We take pride in our collaborative culture, where each member’s unique skills and perspectives contribute to our collective success. At KORTX, we align our values with the resilience and creativity of Detroit, fostering a community that supports growth, innovation, and excellence.

What We're Looking For

• 1-3 years of experience in traditional and programmatic digital media at an agency or brand.
• 1-3 years of experience in media strategy, planning, buying, optimization, and analytics across digital and traditional channels.
• 1-3 years of experience with Google Ads
• 1-3 years of experience with Facebook Business Manager
• Familiar with DSP is a plus (Xandr, Trade Desk)
• Experience managing social media campaigns is a plus
• Excellent communication skills, with the ability to effectively communicate and build relationships with key stakeholders, both internal and external. This is a client facing role.
• Ability to take initiative and be accountable for assigned deliverables.
• Highly organized and able to manage conflicting priorities.
• Ability to stay abreast of industry trends and competitive landscape.
• Highly motivated, self-starter with the ability to work independently.
• Results-driven with a focus on achieving targets and goals.
• Strong problem-solving skills with the ability to find creative solutions.
• Ability to work well under pressure and manage multiple tasks simultaneously.
• Team player with strong collaboration skills and ability to work effectively in a remote setting.
• Passion for continuous learning, innovation, and excellence

What You'll be Responsible for

The Brand Strategy Associate assists in the cohesive execution of client media, creative, and analytics strategies, with a focus on Client Direct accounts. They work closely with the Brand Strategy Manager to monitor campaign performance and facilitate client reporting needs. They assist in the development of account strategies and may handle some complex client issues. This role requires good communication and organizational skills, the ability to manage multiple tasks, and a solid understanding of KORTX products and services to assist in driving client growth & retention.

• Work with internal teams to ensure high levels of campaign performance.
• Conduct regular audits and checks to maintain the highest standard of quality in all delivered campaigns.
• Monitor campaign performance metrics and KPIs, providing weekly insights and strategy recommendations to internal stakeholders.
• Coordinate with the Brand Strategy Manager on reporting needs and deliverables.
• Assist in strategic planning of both traditional and digital media campaigns.
• Trafficking of Print media assets to publishers and partners.
• Common tasks are not limited to but may include the following:
• Assist in monitoring and managing project timelines and milestones to ensure on-time, within-budget delivery.
• Trafficking of Print media campaigns and logistics for successful campaign rollouts through the client service desk (Jira)
• Provide support for tag management, including QA, troubleshooting, and client support.
• Compile campaign reports and provide insightful analyses to support data-driven decision-making and optimizations.
• Foster strong relationships with internal KORTX teams and stay up to date on media trends and opportunities.
• Travel in market as needed for account support.
• Performs other related duties as assigned.

Additional Information

This role is located in Berkley, MI and is a hybrid role.

A few of the KORTX Benefits We’re Proud to Offer!

• Competitive annual salary of $50-65K.
• Health, dental, and vision coverage on day one for you and your family
• 401k with employer match
• Flexible work schedule and open vacation policy
• Option each day to work in the office or fully from home. You choose where you work best.
• Monthly Recharge Day
• Paid maternity and paternity leave program
• Birthday gift card and employee tenure recognition
• A MacBook, or whatever equipment you need to do your best work

www.kortx.io

KORTX is an equal opportunity employer. All applicants will be considered for employment without attention to gender/identity, sexual orientation, race, cultural background, religion, physical disability, status as a protected veteran, age or other applicable legally protected characteristics. We celebrate all team members and are committed to creating an inclusive environment for all.

*No outside recruiters please

*KORTX does not sponsor H-1B visas at this time