Marketing & Events Manager

Job Title: Marketing and Events Manager     

Department: Soccer – MLS NextPro – Rapids 2 – Colorado Rapids 

Business Unit: KSE 

Location: Commerce City, CO—Dick’s Sporting Goods Park 

Reports To: VP of Community, Events & Entertainment 

Employment Type: Full Time – Salary– Exempt 

Supervisor Position: No  

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Kroenke Sports & Entertainment (KSE) is an American Sports and Entertainment holding company based in Denver, Colorado. KSE is committed to providing world class sports and entertainment for both live and broadcast audiences. We are the employer of choice as the owner and operator of Ball Arena, DICK’S Sporting Goods Park, the Paramount Theatre, 1STBANK Center, Denver Nuggets (NBA), the Colorado Avalanche (NHL), Colorado Mammoth (NLL), Colorado Rapids (MLS), Altitude Sports & Entertainment, Major League Fishing/Fishing League Worldwide (MLFLW), Winnercomm, Outdoor Sportsman Group and SkyCam.  

Nature of Work: 

The R2 Marketing and Events Manager position oversees planning, logistics, activation and execution of MLS Next Pro home games and club events as well as lead efforts related to R2 game and brand promotion.  

Examples of work performed: 

• Directs every aspect of MLS Next Pro Rapids 2 game presentation to ensure proper timing, organization, and desired effects pertaining to league mandates, team requirements, and sponsorship agreements while working closely with public address announcer, game clock operators and officials 

1. Direct all game presentation staff including cameras, technical director, graphics/video operators, music, lighting/ spot ops, sound, fascia/matrix op, production assistants and coordinators    
2. Produces public addresses and timing game scripts, including but not limited to pre-game team and sponsor features, team introductions and announcements, game sponsor reads/promotions and all game entertainment elements. 
3. Oversee development of graphic, animated, and video packages for video boards, LED boards, and fascia including but not limited to replays, player introductions, sponsor features, and player statistics in partnership with Digital and Marketing Leads  
4. Work closely with Rapids Digital, Marketing and Broadcast to produce all videos, graphics, and other features; assist with video edits to ensure timing and desired image are achieved. 

• Build brand awareness and advertising strategies to promote R2 initiatives, events, programs, and ticket sales across multiple channels in support of overall strategic marketing plan 
• Evaluate and reconcile campaigns on an on-going basis to ensure all materials are placed and running as planned 
• Oversee Rapids 2 creative pipeline and deliverables throughout approval and production process  
• Manage all Rapids 2 institutional marketing inventory across DSGP, Ball Arena and other owned platforms 
• Knowledge based expert on MLS Next Pro commercial guidelines 
• Work with Marketing and Partnership Marketing to develop and activate on-brand sponsorship assets to garner revenue opportunities for the club.  
• Assist with the planning and execution of all club events  
• Serve as production assistant for Rapids 1 match presentation for all home games and other club events  
• Inspire, motivate and supervises all Rapids 2 match presentation staff including Street Team, production assistants, coordinators and supporting commercial departments  
• Work closely with Department Leadership, Stadium Operations, KSE Risk and Asset Management and Communications to develop, implement, and execute Crisis Management Emergency Action plan for MLS Next Pro matches 
• Manage the budgeting and staffing levels for club events, including gameday 
• Serve as liaison with stadium management and team operations 
• Executing other duties as assigned.  

This description is a summary only and describes the general level of work being performed, it is not intended to be all-inclusive. The duties of this position may change from time to time and/or based on business needs. We reserve the right to add or delete duties and responsibilities at the discretion of the supervisor and/or hiring authority.  

Working Conditions & Physical Demands: 

• Typical office conditions 
• Lift 50 lbs. daily 
• Work in extreme weather conditions 
• Work unusual hours including evenings, weekends, and holidays as needed 
• Occasional travel 

Qualifications 

• Bachelor’s degree in Event Management, Marketing, Business, or equivalent.  
• Minimum of 2 years’ experience in professional sports team game entertainment, video production or closely related functions, to include at least two years in video and live production, staging, and special effects and direct supervision of other(s). 
• Minimum of 2 years’ experience directing live sport presentation.  
• Experience in video staging, production/editing techniques, and event/live performance coordination and production. 
• Possesses knowledge of and passion for the sport of soccer and a deep understanding of the characteristics of soccer fans and soccer culture.  
• Has an active interest in and appreciation for emerging trends in global popular culture; understanding of Colorado-based consumers and local market nuances preferred.  
• Works well in a team environment. 
• Proficient writing and presentation skills, scripts, storyboards, timing sheets. 
• Ability to work flexible hours, including evenings, weekends, and holidays. 
• Internally motivated with an acute attention to detail. 

Competencies/Knowledge, Skills & Abilities 

• A mature, capable communicator who can make arguments clearly and succinctly, both verbally and in writing, driving meetings towards actionable outcomes.  
• Strong understanding of customer segmentation and how to address different needs of each consumer group.  
• Strong knowledge of and passion for professional soccer in Colorado, the US and worldwide.  
• Knowledge of Colorado marketplace and media landscape.  
• Ability to work non-traditional hours, including nights and weekends.  

Compensation 

• $65,000 annually  

Benefits Include  

• 12 Paid Company Holidays 
• Health Insurance (Medical, Dental, Vision) 
• Paid Time Off (PTO) 
• Life Insurance 
• Short and Long-term Disability 
• Health Savings Account (HSA)  
• Flexible Spending plans (FSAs)  
• 401K plan  

All applicants for employment at KSE may be required to be fully vaccinated against COVID-19 prior to commencing employment. Applicants who receive a conditional offer of employment may be required to produce proof of vaccination status prior to their first day of employment. Applicants with qualifying disabilities or bona fide religious objections, or who are pregnant, may be exempted from this requirement or otherwise accommodated if they are unable to be vaccinated. 

Equal Employment Opportunity 

Kroenke Sports & Entertainment (KSE) provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

Salary : $65,000