Marketing Coordinator

Position Type: Employee
FLSA Status: Exempt or Non-Exempt

Position Summary:

Responsible for supporting the Senior Marketing Coordinator in developing strategic marketing briefs and customer communication plans. The SMA acts as a secondary contact between the business unit and marketing. Ensure strategy and communication is aligned across the enterprise by coordinating customer communication in partnership with cross functional teams. Assure brand strategy is followed across customer touch points in order to ensure consistent brand building. Provide brand building communication to Divisions in order to promote execution excellence. Role model and demonstrate the company's core values of respect, honesty, integrity, diversity, inclusion and safety of others.

Essential Job Functions:

• Assist the Senior Marketing Coordinator in communicating with the Business Unit and the cross functional marketing team about team objectives and brand strategy
• Communicate regularly with Senior Marketing Coordinator ensuring strategy and projects are on track, gaining support and guidance.
• Works cross functionally with peer group to seek best solution for overall enterprise customer communication and marketing plan
• Coordinate projects with Customer Insight , Customer Relationship Management, Media Services, and Creative Services to secure necessary resources to provide on strategy customer communications aligned with brand identity
• Manage assigned outside vendors, as necessary, to assure alignment with strategic vision and master brand strategy
• Attend meetings with business units in order to update Marketing efforts and gain understanding of business unit objectives
• Provide marketing leadership by assisting business unit teams in understanding using brand building strategy to achieve business objectives
• Regularly communicate with Division teams to connect branding strategy to marketing activity in order help to align the divisions with this strategic vision
• Seek out and identifies consumer, market, industry, and global trends for new ways of meeting Customer needs and driving engagement
• Must be able to perform the essential functions of this position with or without reasonable accommodation.

Minimum Position Qualifications:

• 3 years experience in Account/Brand management
• Insight application expertise
• Demonstrated leadership of Cross-functional teams
• Strong oral and written communication skills
• Strong presentation skills
• Ability to travel independently

Desired Previous Job Experience

• Bachelor's degree in Marketing or Advertising
• 3-4 years experience in Account/Brand Management

Education Level: Other
Required Travel: [[req_reqTravel]]
Required Certifications/Licenses: None
Position Type: Full-Time
 

Jobs at Kroger: At Kroger, we hire people who have a passion for helping others and who want to build a relationship with our Customers. No matter what stage of your career, you can build your future at Kroger. We look for people who want more, aspire to be more and work hard to achieve their goals. Our focus on keeping the Customer first is what makes us successful. As the largest traditional grocery chain in the U.S. and one of the world's largest retailers, we employee more than 368,000 Associates across 34 states and the District of Columbia. We offer many opportunities not only in our stores, but in Manufacturing, Logistics, Marketing, Finance, Human Resources, and many other fields.

Company Overview
The Kroger Co. is the largest traditional grocer in the country with 82B in revenue and 328,000 associates. The company operates 2,476 supermarkets and multi-department stores in 31 states under two dozen local banners including Kroger, Ralphs, Fred Meyer, Food 4 Less, Fry’s, King Soopers, Smith’s, Dillons, QFC and City Market. Kroger associates also serve customers in 779 convenience stores, 393 fine jewelry stores and 737 supermarket fuel centers the Company operates. The Company also operates 41 food processing plants in the U.S.

Headquartered in Cincinnati, Ohio, The Kroger Co. focuses its charitable efforts on supporting hunger relief, health and wellness initiatives, and local schools and grassroots organizations in the communities it serves.

 Posting Notes:  LA || Bossier City || 4100 Barksdale Blvd || 71112 || Kroger Stores || [[mfield2]] || Communications || Employee || Exempt || Full-Time