What are the responsibilities and job description for the HCP Marketing Specialist position at KYYBA?
- We are seeking an HCP Marketing Specialist-Manager to support Lingo expansion into healthcare provider channels.
- Individuals must have experience developing strategy, planning, and execution of professional healthcare marketing. Strong project management skills and the ability to operate autonomously with end-to-end accountability is required.
- Main Responsibilities:
- • Independently lead HCP marketing strategy, planning and execution working in collaboration with the broader Lingo marketing and HCP sales. • Lead the development and implementation of HCP marketing efforts in service of Lingo growth goals.
- • Develop working partnerships with cross-functional stakeholders including HCP Sales, Medical Affairs, Regulatory, Legal, and internal and external agencies. • Manage HCP marketing plans, ensuring timely and budget-conscious execution.
Minimum requirements:
- Bachelor’s degree • 6 years professional experience
- Experience developing marketing strategy for healthcare professionals, including but not limited to campaign development, sales collateral, event planning, and educational content.