Social Media Specialist

WE’RE CHANGING ENTERTAINMENT. COME JOIN US.

We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of co-workers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities. 

Click HERE to learn more about our Day 1 Benefits, 401k Program, Company Perks, Career Opportunities, Advancement Programs, Scholarships and more!

WE LOVE OUR WORK.

(The following statements are intended as general illustrations of the work in this job class and are not all-inclusive for this position.)

• Maintain a strong presence and following on social networking sites such as Twitter, Facebook, Pinterest, Instagram, YouTube, etc.

• Work with other members of the marketing department as well as other departments to gather data to develop conversational strategies, content and applications to drive community engagement on social pages and engagement back to their platforms.

• Independently provide and execute proactive project plans for improvement and areas of growth relevant to the strategies of casino. Lead projects from initial concept to implementation and coordinate the teamwork between different departments involved.  

BRING US YOUR BEST.

• Ability to use all equipment associated with the position, including but not limited to applicable software/programs, mobile to text, and other social software or devices.
• Ability to review and comprehend reports and all other necessary documentation.
• Ability to communicate effectively with guests, outside contacts, and all levels of employees.
• Ability to effectively and efficiently move around all work areas.

JOB QUALIFICATIONS

• A college degree in Business, Communications, Design or Marketing preferred.
• 2 years in internet marketing, email marketing, internet media placement, marketing analysis or website management (Intranet and/or Internet) experience.  Desirable past business experience includes: social marketing, search engine marketing, internet agency or internet project management.
• The candidate must be able to work on multiple high priority projects concurrently.  Candidate should be detail oriented, self-motivated and able to handle and prioritize multiple tasks. The candidate should also be comfortable in a consultant/customer service role with experience reviewing analytics as this is core to the role.
• Strong knowledge and understanding of Internet. Ideal candidate will have experience in combinations of Internet, new media and/or product development - extreme familiarity with social networking, the blogosphere, search tools and general Web 2.0.
• Demonstrated proficiency with HTML development and image creation software - understanding of web front end technologies (HTML, Flash, JavaScript)  
• Proven ability to successfully manage multiple, disparate streams of work in a challenging, dynamic environment. 
• MUST have excellent WRITTEN and oral communication skills and able to comfortably communicate to all levels of the organization providing appropriate problem resolution.
• Strong analytical and project management skills
• Must possess expert level skills with Microsoft Office and Photoshop.

STAY IN THE GAME. FOLLOW US.

We’ve grown to become the leading provider of integrated entertainment, sports content, and casino gaming experiences thanks to our 43 destinations across North America, online sports betting and iCasino via ESPN BET™ and theScore Bet Sportsbook and Casino®.

Being an industry leader means more than being a purveyor of fun. We are also committed to values like diversity and sustainability — for our community, our team members, our vendors, and our planet. 

We're changing entertainment. Follow us.

Equal Opportunity Employer