Senior Manager, Global Marketing, CeraVe DMI

Division: LDB

Location: Hybrid Work -- in office (Jersey City, NJ temporarily through September 2025/NYC, NY) 3 days per week; remote 2 days per week

Reports To: Jamie O’Brien

Who We Are

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L’Oréal Dermatological Beauty, our mission is to help everyone in their quest for healthy and beautiful skin. Our division is the world leader in dermo-cosmetics by adding health to beauty. Our brands portfolio includes CeraVe, La Roche-Posay, Vichy, SkinCeuticals and Skinbetter Science offering a range of skincare and haircare products to respond to all expectations linked to beauty and health of the skin.

What We Are Looking For

The Senior Manager of Global Marketing will play a key role in CeraVe’s product launches, category animations, and overall team culture. We are looking for a candidate with a strong DMI background who can lead a team of 2, develop CeraVe globally, and oversee the brand’s body skincare category – focusing on amplifying the category’s superiority and driving relevant innovations with strong medical anchorage. The ideal candidate will be driven, comfortable working in a fast-paced environment, and possess skincare development knowledge and experience.

What You Will Do

Manage New Product Development:

• Oversee body moisturizer category, including Core Moisture, Intensive, and Therapeutics.
• Using consumer and scientific insights, trends, and product knowledge, build 3-year product innovation plan for the brand that addresses business needs and meets Brand DNA. Partner with Labs and Industrial Development team to ensure product feasibility and appropriate development timelines.
• Responsible for end-to-end project launch (insights, formula direction, packaging design, artwork, claims, launch strategy) and partnership with Zone and Market Teams to ensure comprehensive and on-time 360 launch.
• Body category concept development: incorporation of market, consumer and scientific insights to create meaningful and innovative product positioning, in alignment with business needs and brand equity.
• Oversee product development process, including dermatologist input and formula approvals, for both new products and existing product reformulations.
• Oversee the end-to-end claims process, including clinical testing and medical studies.
• Ensure the overall feasibility and profitability of projects through cost of goods management.
• Create vision for product packaging and work with creative on package development. Oversee artwork process including reviewing all mechanicals for accuracy and quality.
  
  

Drive Brand Superiority

• Identify scientific insights and technology that are relevant and can be executed to enhance brand superiority  
• Lead cross functional team of internal and external experts to manage a short and mid term scientific roadmap for B2C communication ensuring brand objectives are considered and prioritized
• Analyze scientific data (clinical results, pre-clinical data, etc.) in order to determine relevancy to business challenges and opportunities, including transformation of data to consumer facing communication
  
  

Market Research

• Oversee market / consumer / dermatologist research and analyses to provide insights on brand challenges, risks, and opportunities.
• Work with Global Consumer Research to analyze global category research and develop action plans.
  
  

Manage Global Marketing Activations

Work with cross-functional partners and agencies to:

• Brief and create integrated consumer launch plans including hero assets, POS displays, social assets, PDP copy, social activations, educational videos and more.
• Ensure content meets the Brand DNA.
• Manage project budgets and drive cost efficiencies.
  
  

Strategic Meeting Management

• Support management meeting agendas for international meetings.
• Develop materials and ensure quality of those presented.
• Anticipate and prepare supporting material (ie. competitive products, comps, etc.) in a timely fashion
  
  

Zone Management

• Support business and coordinate communication across all zones as related to product categories managed.
• Ensure global consistency of launches via adoption and execution marketing plans within managed categories.
  
  

People Management

• Manage and develop team of 2.
  
  

Required Qualifications

• 4 years of related business experience.
• 2 years prior experience in Global Marketing and/or Product Development in consumer-packaged goods or beauty.
• Skincare experience is preferred.
• Strong concept development skills: ability to develop incremental, brand-relevant concepts that are new, better, and different
• Ability to comprehend and analyze scientific data (clinical results, pre-clinical data, etc.) to establish business relevance, and ultimately translate data into powerful consumer-facing claims
• Experience working collaboratively with Labs on a new products or renovations.
• Experience successfully launching and managing a new product or renovation through its entire life cycle.
• Experience briefing and managing external creative agencies to bring creative concepts to life.
• Proactive, ability to self-manage projects, ability to overcome obstacles independently.
• Strong proficiency in Microsoft Suite, especially PowerPoint.
• Presentation skills: ability to influence internal and external stakeholders through persuasive presentations.
• Leadership skills: ability to demonstrate leadership and foster cooperation within brand team and cross-functional partners.
• Excellent interpersonal skills (written and oral).
• Demonstrates L’Oréal competencies: Leadership, Entrepreneurship, Achiever, and Innovator.
  
  

As an integral part of our culture at L’Oréal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.

Additional Benefits Information As Follows

Salary Range:  $117,400-$167,300 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)  

• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)  
• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)  
• Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)  
• Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)  
• Employee Resource Groups (Think Tanks and Innovation Squads)  
• Access to Mental Health & Wellness Programs   
  
  

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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