Marketing Creative Director

The marketing creative director is the lead visual creator for the Department of Marketing and Communications. They will be an important member of the team in conveying the university brand to its various audiences. They will create original content and/or modify existing content for a variety of purposes to meet the needs of the department and its clients. This includes, but is not limited to, enrollment services, advancement, the president’s office, student life, academic departments, advertising, the website, social media, and the university magazine. They will report to the director of marketing and communications and will work closely internally with all team members in the Department of Marketing and Communications, as well as other key stakeholders, including senior leadership.

Duties And Responsibilities

• Create marketing and advertising materials for internal and external audiences, such as brochures, postcards, emails, fundraising collateral, posters, billboards, etc.
• Create visual content for the university website.
• Create visual content for the university’s social media platforms.
• Create layout and design for the university’s annual print magazine.
• Design university merchandise and apparel.
• Coordinate with the Director of Marketing and Communications to plan, schedule, prioritize, supervise, and carry to completion projects that require visual or graphic solutions.
• Formulate and/or supervise the development and execution of the overall visual concepts of projects and how they communicate visually.
• Other additional duties as assigned.
  
  

Competency

The manager will be assigned extended multiple projects that must be completed within a set timeframe. Must be a self-motivated, detailed-oriented person with exceptional organizational, verbal, written, interpersonal and planning skills with ability to meet deadlines. The manager must be able to work in a team environment with keen work ethic, initiative and ability to work through ambiguous situations.

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education/Experience

Bachelor's degree (B. A. or B.S.) in Design from four-year college or university; and one to three years related professional experience in content generation; professional experience in design, marketing, and/or communications strongly preferred; professional experience in a higher education setting preferred.

Computer Skills

To perform this job successfully, the manager must have the ability to use Microsoft Office suite (Word, Excel, and PowerPoint) and Teams, Google products (Gmail, Docs, Sheets, Slides, Forms), Adobe suite, (Photoshop, Illustrator, and InDesign). Canva, Figma, Monday (project management), and Slack. Strong social media skills are preferred. Certificate in Adobe.

Language Ability

Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public (good customer relation skills). Ability to edit professionally and tactfully.

Math Ability

Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.

Reasoning Ability

Good research skills, both for developing original stories and for finding and expanding on existing content.

Supervisory Responsibilities

None

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is frequently exposed to risk of electrical shock. The employee is occasionally exposed to wet or humid conditions (non-weather); work near moving mechanical parts; fumes or airborne particles and vibration. The noise level in the work environment is usually moderate.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The employee must regularly lift and /or move up to 10 pounds, frequently lift and/or move up to 25 pounds and occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this job include Close vision, Distance vision, Peripheral vision, Depth perception and Ability to adjust focus. While performing the duties of this Job, the employee is regularly required to use hands to finger, handle, or feel and talk or hear. The employee is frequently required to sit; reach with hands and arms and stoop, kneel, crouch, or crawl. The employee is occasionally required to stand; walk and climb or balance.

Additional Responsibilities

Employees must have good people skills for creating relationships with clients and working productively within the department as well as seasoned judgment that will earn the respect of campus leaders.

Annual salary: $68,640.00, plus generous benefits

• Comprehensive health coverage available
• Tuition Assistance
• 10 paid Holidays
• FSA, Pet Insurance, Legal Services, Identity Protection Services, and more!