What are the responsibilities and job description for the Senior Brand Manager position at Lack + Daily Marketing Recruiting Experts?
HYBRID: Tarrytown, NY
Our client, a US company that markets and distributes over-the-counter healthcare and personal care products, is passionate about offering innovative and quality products to customers around the globe. Reporting to the Senior Marketing Director, the Senior Brand Manager is responsible for leading and managing one or more of the company's flagship businesses. This marketer will be responsible for driving top line and profit growth, aligned with the overall brand vision. They are seeking a modern marketer who is grounded in both a general management skill set and a digital first mindset. Tenure in CPG brand marketing, with P&L experience, is REQUIRED; ability to work in diverse, fast-paced, and self-managed environment with an emphasis on collective, collaborative teamwork a must!
Job Duties:
- Brand plan development and P&L management
- Program management and execution
- Market analysis
- Leadership & Coaching (1 direct report)
- Sales Collaboration & Support
Qualifications:
- Bachelor’s degree or MBA in Marketing, or equivalent work experience
- Currently Senior Brand Manager / Associate Director
- OTC, Skincare, Feminine Care category experience strongly preferred
