What are the responsibilities and job description for the Enrollment Specialist position at Lake Land College?
JOB
The Enrollment Specialist is responsible for developing and implementing recruitment strategies to attract and enroll all learners (including traditional high school, adult learners, career changers, returning students, and other non-traditional student populations) at the community college through visits to high schools, businesses, and organizations—personalized follow-up with prospective students and facilitate the onboarding process, ensuring clarity and ease of understanding.
EXAMPLE OF DUTIES
Develop ongoing relationships with all in-district counselors, instructors, and staffEstablish relationships with local businesses, workforce development agencies, and community groups to promote educational opportunitiesDevelop and execute recruitment plans targeting adult learners, working professionals wanting to upskill or reskill, veterans, and other non-traditional student groups.Attend career fairs, community events, and corporate gatherings to promote the college’s programs and resources.Provide one-on-one guidance to prospective students regarding admissions processes, programs offered, placement testing, and financial aid and scholarship application submission.Contact potential students through appropriate means via a customer relations management (CRM) system that will support admissions and recruitment functions of multiple communications, such as direct mailing, phone calls, text messaging, and high school visits.Work closely with academic advising, financial aid, and student support services to ensure a seamless enrollment process.Maintain accurate records of outreach activities, prospective student interactions, and enrollment dataArrange for group visits to campusManage Student Ambassador Program, including interviewing, training, and supervising student ambassadorsAssist with planning and hosting recruitment events on the LLC campus, including Career Day, Laker Visit Days, Adult and non-traditional events, and Principals, Deans, and Counselors Meetings.Stay informed about best practices and trends in higher education, adult education, workforce training, and student retention strategies.Work with Lake Land College DOC staff to train Associate Deans on retaining records and the admissions process so that they can present at reentry summits. Attends summits when Associate Deans are unable to participate in the event.Work evenings and weekends to attend special events.Other related duties as assigned.
The Enrollment Specialist is responsible for developing and implementing recruitment strategies to attract and enroll all learners (including traditional high school, adult learners, career changers, returning students, and other non-traditional student populations) at the community college through visits to high schools, businesses, and organizations—personalized follow-up with prospective students and facilitate the onboarding process, ensuring clarity and ease of understanding.
EXAMPLE OF DUTIES
Develop ongoing relationships with all in-district counselors, instructors, and staffEstablish relationships with local businesses, workforce development agencies, and community groups to promote educational opportunitiesDevelop and execute recruitment plans targeting adult learners, working professionals wanting to upskill or reskill, veterans, and other non-traditional student groups.Attend career fairs, community events, and corporate gatherings to promote the college’s programs and resources.Provide one-on-one guidance to prospective students regarding admissions processes, programs offered, placement testing, and financial aid and scholarship application submission.Contact potential students through appropriate means via a customer relations management (CRM) system that will support admissions and recruitment functions of multiple communications, such as direct mailing, phone calls, text messaging, and high school visits.Work closely with academic advising, financial aid, and student support services to ensure a seamless enrollment process.Maintain accurate records of outreach activities, prospective student interactions, and enrollment dataArrange for group visits to campusManage Student Ambassador Program, including interviewing, training, and supervising student ambassadorsAssist with planning and hosting recruitment events on the LLC campus, including Career Day, Laker Visit Days, Adult and non-traditional events, and Principals, Deans, and Counselors Meetings.Stay informed about best practices and trends in higher education, adult education, workforce training, and student retention strategies.Work with Lake Land College DOC staff to train Associate Deans on retaining records and the admissions process so that they can present at reentry summits. Attends summits when Associate Deans are unable to participate in the event.Work evenings and weekends to attend special events.Other related duties as assigned.
