What are the responsibilities and job description for the Marketing Specialist position at Lakeside Recruiting Solutions?
Marketing Specialist
The Marketing Specialist will play an important role in executing the company's social media strategy, enhancing brand voice, and fostering community engagement across various platforms. This position requires a strategic thinker with a passion for marketing and social media
Responsibilities
- Create and execute a social media strategy for the company
- Collaborate with team members on creating and implementing a marketing plan
- Maintain social media calendars, planning, scheduling, and publishing
- Contribute to the development of organic social content pillars and optimize through reporting and community management
- Deliver monthly and quarterly reports on social engagement highlights and performance based on key KPIs
- Attend trade shows and attend customer visits as needed
Qualifications
- Bachelor's Degree
- Experience in social media or marketing representing a brand or organization
- Understanding of various social media platforms with experience creating content
- Ability to think creatively and strategically
Salary : $70,000 - $85,000