Senior Graphic Designer

About Us:

LALO has quickly become the fastest growing tequila in the United States. What began as a small, private batch for friends and family in Guadalajara has turned into a blanco tequila high in demand for its clean taste and purity. LALO is named in honor of Eduardo "Lalo" González, the son of Don Julio González and the father of our co-founder and maestro tequilero, Eduardo "Lalo" González Jr.

Join our energetic team as we scale one of the only Mexican-owned tequila brands currently sold in the United States. We are headquartered in Austin, Texas and proudly manufactured in Jalisco, Mexico.

Job Description:

LALO is looking for a Senior Graphic Designer skilled in creating a polished, consistent brand visual identity across a range of mediums. In this role, you will work closely with our co-founder and Creative Director as you own the design and production of a wide variety of branded assets. You’ll collaborate closely with the Brand Marketing, Experiential/Event Marketing, and Commercial Marketing teams. This role requires strong technical design skills, creativity, and the ability to balance priorities effectively in a fast-paced environment, with constantly evolving and shifting needs.

We’re a small, but highly experienced team, with leadership from prominent consumer brands like Jim Beam, YETI, Anheuser-Busch, Waterloo Sparkling Water, and tech companies like Netflix, DoorDash and eBay. You’ll have an opportunity to create work that will be seen in high-visibility spaces and at LALO events around the world. We’re growing very fast but still function with a start-up mentality.

Key Responsibilities:

Brand Creative Design

• Develop concepts and production assets for brand creative placements in print and outdoor media.
• Create templates for consistent and rapid content creation internally and with/for external partners.
• Develop creative to support seasonal brand campaigns and select PR initiatives.
• Design a wide variety of custom branded assets as needed to support LALO efforts in the market and online.

Experiential Asset Design:

• Design and execute dinner menus, cocktail menus, invitations and event collateral that brings LALO to life at our owned and sponsored events.

Commercial Marketing Design:

• Create layouts and assets to meet our point-of-sale and retail needs.
• Design monthly email for LALO distributor and account consumption.

Team Collaboration and Workflow:

• Work closely with the Brand Marketing team to ensure a tight production workflow utilizing Monday.com.
• High degree of discipline with respect to naming conventions, folder structure, layer and smart object organization and project management best practices.

Hands-On Design:

• Be willing and ready to design assets, roll up your sleeves, and create work and take direction when and where necessary.
• Sense of team unity, appetite to collaborate on work to get to the best end product possible.

Core Skills and Qualifications

• 8 years of experience in graphic design within an agency and/or brand environment, with a portfolio showcasing work across premium consumer brands. Luxury brand or fashion experience strongly preferred.
• Proficiency in Adobe Creative Suite, with an emphasis in Photoshop and Premiere, and light After Effects and InDesign.
• Strong understanding of current trends and best practices in creative graphic design.
• Excellent typography and layout skills, with a keen eye for detail.
• A self-starting, entrepreneurial spirit who can work independently, while contributing to a collaborative team environment.
• Strong communication skills to effectively collaborate across teams.

What We Offer:

• Competitive salary and benefits package.
• A creative and collaborative work environment where your ideas and contributions are valued.
• Opportunities for professional growth and development.
• A chance to be a part of a forward-thinking company building a legacy within the spirits industry.
• Free tequila!