What are the responsibilities and job description for the Marketing Manager and Sales position at Landings of Genesee Valley?
Responsibilities / Qualifications :
Landings of Genesee Valley Assisted Living and Memory Care Community in Flint is looking for a Marketer!
Our ideal candidate will be a self-starter who has proven planning and organizational skills required to strategize business prospecting and strategic client development of new business opportunities within the market area assigned. This candidate will have a focus and passion for marketing within the Senior Living arena with experience of meeting and exceeding established expectations and quotas of increasing patient admissions and expanding market share.Marketer responsibilities : Explain senior living services to vendors, nursing agencies and potential clientsRelationship management (between home health agencies, DME, discharge planners, Social Services, etc.).Review intakes.Follow up with referral sources.Keep detailed records of all contacts.Plan and coordinate public affairs and communication efforts to include, but not limited to, public relations, health fairs, and community outreach.Plan and develop company marketing and communication materials.Anticipate potential negative and positive impacts on the business and adapt strategies accordingly.Intimate demographic knowledge of the market area.Have a dependable vehicle.Self-motivated.Strong knowledge of social media.Experience : Marketing : 4 years (Required)Senior living : 2 years (Required)Sales : 4 years (Required)License or certifications : Driver's License (Required)Travel : 75% (Required)Benefits : Medical, dental and vision insurance.Paid time off.
