Digital Merchandising Coordinator (Hybrid)

*This is a hybrid role and will require up to five days per month onsite for collaboration week.

Responsible for implementing strategy to optimally merchandise Landsend.com.  Accountable to drive sales results through ideal site merchandising - including (but not limited to) on-site search, consumer friendly taxonomy and a rapid path to a Lands’ End product page.  An effective Digital Merchandiser - Coordinator is ruthlessly passionate on behalf of the Lands’ End customer – regardless of how the customer wishes to engage with our brand.

Responsibilities

• Merchandise the product catalog in order to drive customer engagement, increase conversion and optimize search relevancy on all device types
• Actively build and maintain relationships with Merchant, Creative, IT & Marketing teams
• Plan and develop seasonal strategies, promotional events, site enhancements and product launches
• Provide analysis of key product categories’ performance and merchandising strategies for Landsend.com
• Serve as a resource for digital enhancement roadmap & process consistency
• Identify, build and maintain the customer’s digital path to purchase Lands’ End merchandise
• Ensure all digital touchpoints are prioritized, accurate and up-to-date.
• Conduct regular audits of landsend.com, ensuring customer path to purchase (browse and search) is fully optimized to drive product findability, cross merchandising, conversion and sales. May include limited evening/weekend hours.
• Maintain data integrity for designated business category and identify process efficiencies
• Activate on selling strategies by collaborating cross functionally to maximize site sales potential, site conversion and customer satisfaction
• Identify, monitor, and optimize search performance for a business category
• Lead and develop improvements that drive efficiencies in the digital merchandising process
• Perform QA and UAT for site releases and other IT initiatives

Qualifications

• College degree or 4 years equivalent body of experience
• Effective decision making, strong analytical and creative problem solving skills
• Ability to multi-task in a faced paced environment and to remain graceful under pressure
• Proactive, self-starter who can work well both independently and as a member of a cross-functional team on multiple concurrent projects
• Retail or ecommerce background working directly with products and/or customers.
• Solid communication skills and the ability to interact with all levels of an organization.
• High proficiency in Microsoft Office suite (Excel, in particular). Knowledge of Adobe Analytics (Omniture), Endeca Experience Manager, HTML & database hierarchy helpful, but not required.