What are the responsibilities and job description for the Senior Data Analyst position at Later?
Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services.
Later is founded on two success stories that began in 2014 : Mavrck, the industry-leading influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool, Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision : to enable the world to make a living with their creativity.
We're trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, X / Twitter, LinkedIn, YouTube, and Pinterest.
We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.
About this position :
We are seeking a Senior Data Analyst with a strong background in A / B testing, pricing strategies, and growth analytics to join our dynamic team. In this role, you will leverage data-driven insights to optimize product performance, develop and refine pricing strategies, and drive impactful growth initiatives. The ideal candidate is a strategic thinker with hands-on experience in experimentation, pricing analysis, and product performance measurement, combined with the ability to connect the dots between data and actionable business outcomes.
What you'll be doing :
- Translate complex data into business-relevant insights , ensuring that data-driven decisions are aligned with company goals and priorities.
- Analyze product performance metrics to identify opportunities for growth and improvement, delivering clear and concise insights that address the "so what" for stakeholders.
- Build dashboards and reports to track key metrics and communicate results to both technical and non-technical audiences.
- Collaborate with stakeholders across Product, Marketing, and Finance to support strategic initiatives and develop long-term growth plans.
- Stay up-to-date with industry trends and best practices in analytics, experimentation, and pricing to drive continuous improvement.
Growth Analytics & Strategy
A / B Testing & Experimentation
Pricing Strategy & Analysis
Cross-Functional Collaboration
We are committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. If you identify with any of the following, we encourage you to apply!
How you work :
Our approach to compensation :
We take a market-based & data-driven approach to compensation. We leverage data from trusted third-party compensation sources to help us understand the market value of a role based on function, level, geographic location, and scope. We evaluate compensation bi-annually, including performance and market-related factors.
Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. Compensation for some roles is structured as On Target Earnings (OTE = base commission / variable) while for others it is structured as Salary only.
To comply with local legislation and ensure transparency, we share salary ranges on all job postings. Skills, experience and other factors help determine the final salary we offer which may vary from the original range posted.
Additionally, all permanent team members are granted stock options and are eligible to participate in various benefits plans as part of their overall compensation package.
Salary Range :
100,000 - $126,500 USD
LI-Hybrid
Where we work
We have hubs in Boston, MA; Vancouver, BC; Toronto, ON; Chicago, IL; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.
Diversity, inclusion, and accessibility
At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit . We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change.
We are committed to creating a diverse environment and are proud to be an equal opportunity employer . All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.
Salary : $100,000 - $126,500
