Director of Sales And Marketing

Laurel Parc at Bethany Village, a beautiful, upscale senior living community situated in the charming Bethany Village neighborhood near the Beaverton/Hillsboro area, seeks a dynamic Director of Sales and Marketing to oversee all related efforts while managing two team members. This key member of the Laurel Parc leadership team will go to extraordinary lengths to ensure Laurel Parc is effectively marketed and that guests and families receive an amazing experience when they visit Laurel Parc, resulting in consistently successful occupancy levels.

Key Responsibilities:

• Schedules appointments and conducts necessary sales calls with potential residents and referral sources.
• Receive and processes inquiry calls for potential residents and schedule follow up appointments and/or calls.
• Oversee resident move-in process to ensure the transition is positive and efficient.
• Ensure proper leasing team scheduling and coverage.
• Develop and implementation quarterly competitive analysis.
• Achieve appropriate amount of traffic with tours, deposits and move-ins to keep community at budgeted occupancy levels.
• Maintain and appropriate current lead base for prospective residents.
• Maintain a current lead report to provide effective communication to ED and department managers weekly.
• Effectively orient, train and provide ongoing marketing and sales support to other department managers.
• Plan effective advertising around events and main key senior resource guides for local markets.
• Contribute and oversee community’s publications, newsletters, marketing brochures, tri-folds, flyers, newspaper/magazine/radio/television advertisements, news releases, public service announcements, and on-hold messaging.
• Reviews project invoices for community outreach/marketing/PR items and forwards to appropriate person for approval.
• Perform proper community outreach.

Qualifications:

• Competitive base salary commission
• At least 5-7 years previous related experience in senior living with a proven history of success.
• Strong ability to develop appropriate sales relationship with potential clients quickly and be a great “listener.”
• Ability to communicate effectively both verbally and in written form.
• Strong organizational skills and ability to prioritize projects and objectives while meeting deadlines.
• Possess an upbeat, positive, flexible and enthusiastic personality.
• Professional in dress and presentation.
• Proficient computer skills utilizing Microsoft Office, Excel, and Adobe. Experience in Yardi CRM preferred.

Company Perks:

• Generous salary commission structure.
• Medical, Dental, Vision options for employee spouse/domestic partner children after 60 days
• 16 PTO days first year followed by 19 days paid holidays.
• FREE Disability and Life insurance
• 401k retirement program with matching to help with your future after 1 year
• FREE Bethany Athletic Club membership for employee ( family for F/T employees)
• FREE Employee Assistance Program offering free and confidential counseling, financial and legal assistance
• 15% discounted housing at West Parc and South Parc Apartments
• Discounts on food and drink from Bethany Athletic Club and Laurel Parc Dining Room
• Company-wide activities, recognition programs, prizes and discounts!

About Central Bethany

Central Bethany, owner and management company of Laurel Parc, is a real estate development and property management company based in Portland, Oregon and the parent company of a portfolio of properties in the Bethany Village and surrounding Portland metropolitan area, including Bethany Athletic Club, Laurel Parc, South Parc, West Parc, Bethany Village Shopping Centre, Affinity Home Care, and LaScala Apartments. The Central Bethany main office is located in the heart of Bethany Village, a convenient location right off Highway 26 between downtown Portland and Hillsboro.

Central Bethany is committed to fostering and supporting a diverse, fun, productive and close-knit community through its diverse group of properties where a multitude of paths for career growth and development are provided throughout its various departments, with positions for every skill and experience level. Our fast-paced environment and service-first mentality is what makes us great at what we do. This approach – paired with our family history, experience in the industry, and commitment to supporting a healthy work-life balance for all of our employees – is what we believe sets us apart and makes Central Bethany a unique place to work. We are constantly working to improve and innovate to deliver the best experience, service and product to our customers, members and residents.