Content Marketing Specialist

Job Description

Job Description

Description :

Content Marketing Specialist

LayerZero Power Systems is a leading provider of high-reliability power distribution solutions, specializing in the design and manufacturing of mission-critical power infrastructure for AI processing, data centers, industrial facilities, and enterprise environments. With a commitment to reliability, innovation, and safety, LayerZero ensures maximum power reliability for organizations with the highest operational standards.

Founded in 2001, LayerZero has been at the forefront of developing safe, ultra-reliable, and highly connected power distribution systems designed to maximize uptime in mission-critical environments. Our product lineup includes Static Transfer Switches (eSTS), Power Distribution Units (ePODs), and Remote Power Panels (eRPPs)—all designed to provide safe and reliable power distribution. As one of Ohio’s fastest-growing companies, LayerZero remains a trusted leader in mission-critical power solutions, setting the industry standard for safety and reliability worldwide.

Job Overview

LayerZero Power Systems is seeking a Content Marketer in the development, organization, and optimization of technical content across digital platforms. This role is responsible for structuring and delivering technical product information in a way that enhances accessibility, discoverability, and engagement for our target audience, ensuring that our mission-critical power solution products are effectively communicated.

The ideal candidate will have a background in content architecture, SEO strategy, and technical communication, with the ability to translate complex engineering concepts into clear, well-structured, and user-friendly content. This position focuses on organic growth and digital content refinement, prioritizing technical accuracy, website performance, and search visibility rather than paid advertising or traditional marketing.

Requirements :

Key Responsibilities :

• Content Architecture & Organization : Structure and maintain website content, product documentation, and technical resources to enhance user experience and accessibility.
• SEO Strategy & Implementation : Optimize metadata, structured content, and internal linking to improve search engine rankings and technical content discoverability.
• Technical Content Development : Refine and manage product descriptions, whitepapers, case studies, and industry insights to ensure clarity and accuracy.
• Cross-Department Collaboration : Work with the engineering, marketing, and sales teams to align content strategy with LayerZero’s business objectives.
• Industry Engagement & Listings : Maintain LayerZero’s presence in industry directories, partner websites, and technical forums to enhance visibility.
• User Experience & Analytics : Use data-driven insights to improve content performance, engagement, and navigation across digital platforms.
• Content Distribution Strategy : Ensure that LayerZero’s technical materials are strategically placed in relevant digital channels to reach the right audience.
• Knowledge Management : Develop and maintain internal content libraries to streamline information retrieval for both internal teams and customers.

Qualifications & Skills :

Education :

What We Offer :

Why Join LayerZero?

Join LayerZero Power Systems and help shape the future of technical content strategy in the power distribution industry.

LayerZero will provide equal employment opportunity without regard to race, color, religion, sex, age, national origin, disability, marital status, ancestry, or status as a veteran, as defined and required by law. This policy applies to all areas of employment, including recruitment, hiring, training and development, promotion, transfer, termination, layoff, compensation, benefits, social and recreational programs, and all other conditions and privileges of employment in accordance with applicable national, state, and local laws (i.e. Civil Rights Act, Human Rights Act, European Convention on Human Rights).