What are the responsibilities and job description for the Social Media Manager + Content Creator position at Le Prunier?
Social Media Manager & Content Creator
Seeking someone who is passionate about clean skincare and the farm-to-table lifestyle, with a deep understanding of skincare products, their usage, pairing, and ingredients. Must have proven experience in copywriting and crafting compelling content across multiple platforms.
LA based only skincare experience a MUST.
As Social Media Manager :
- Create captivating short-form video content for both organic and paid media, aligning with brand goals and driving growth across channels, with a focus on TikTok and Instagram.
- Develop and execute comprehensive social media strategies to elevate brand awareness, increase engagement, and drive consumer loyalty.
- Manage daily content publishing across Instagram, TikTok, and other social platforms, contributing to content ideation, creation, and trend adaptation.
- Drive audience growth and engagement on Instagram and TikTok, ensuring our brand consistently achieves top-tier performance in the beauty industry.
- Cultivate and engage with our beauty community, identifying and collaborating with influencers, creators, and brand partners to amplify our message and reach.
- Measure and analyze the success of social media initiatives through key metrics (engagement, account growth, impressions), adjusting strategies as needed to optimize content performance. Provide detailed monthly reports.
- Stay ahead of beauty industry trends, pop culture, and social media best practices, identifying creative opportunities for the brand to participate in and engage with.
- Oversee day-to-day communication, timelines, and deliverables across creative teams and external partners to support product launches, photoshoots, branding projects, and marketing campaigns.
- Work closely with the marketing team and external collaborators to ensure content strategy aligns with brand values and to brainstorm innovative ideas that resonate with our beauty-focused audience. Experience with influencer marketing and ShopMy management.
Who You Are
You Possess :
Salary : $80,000-90,000
Salary : $80,000 - $90,000
