What are the responsibilities and job description for the Google Marketing Manager position at Lead Allies Inc.?
Hybrid : 3 days remote, 2 days from on-site
We are looking for a full-time member to join the team, supporting marketing, initially focused on Google AdWords.
Responsibilities :
- Develop, implement, and manage PPC campaigns on Google AdWords for the USA, Canada, and UK
- Supervise European Google Ads Agency
- Conduct keyword research and selection for pay-per-click campaigns.
- Find trending keywords search through Social Media
- Monitor, track, and assess ad performance and analyze metrics.
- Optimize campaigns and landing pages to maximize ROI.
- Create engaging and effective ad copy and visuals.
- Manage budgets and bids to ensure cost-effective spending.
- Identify new opportunities for growth within the paid search landscape.
- Generate regular performance reports and present findings to stakeholders.
- Collaborate with the marketing team, SEO team, and Social Media Team to align PPC strategies with broader marketing goals
- Conduct A / B testing Ads to find new Audiences.
Qualifications :
Skills :