Search Engine Optimization Manager

Job Overview

We are seeking an experienced SEO Manager to develop and execute effective SEO strategies for our B2B clients in manufacturing, service, and distribution. This role focuses on driving organic traffic, improving search rankings, and maximizing ROI through on-page, off-page, and technical SEO efforts. The SEO Manager will collaborate with cross-functional teams and analyze performance to deliver measurable results. The SEO Manager will work closely with management on expanding the SEO team to keep up with agency growth.

Responsibilities

• Develop and implement comprehensive SEO strategies to drive organic traffic and improve search rankings for B2B clients in manufacturing, service, and distribution.
• Monitor, track, and analyze SEO performance using tools like Google Analytics, SEMrush, Screaming Frog, Bright Local, Google Tag Manager, and Google Search Console.
• Conduct in-depth keyword research to identify high-value keywords and opportunities for content optimization.
• Perform technical SEO audits to identify and resolve issues that impact site performance, such as site speed, mobile optimization, and crawl errors.
• Optimize on-page SEO by improving meta tags, headings, content, and internal linking for better visibility and ranking.
• Manage off-page SEO efforts, including link-building, outreach, and reputation management, to enhance domain authority.
• Collaborate with content, development, and marketing teams to ensure SEO best practices are integrated across all channels and assets.
• Generate and present regular SEO reports with actionable insights and recommendations to improve client outcomes and ROI.
• Stay up-to-date with SEO trends and algorithm updates to ensure strategies are in line with industry best practices.
• Perform competitive analysis to identify strengths, weaknesses, and opportunities to outperform competitors in search rankings.
• Optimize content marketing efforts by aligning content with SEO strategies and ensuring it is optimized for target keywords and search intent.
• Train and mentor junior SEO team members on best practices, tools, and processes to continually elevate the team’s SEO knowledge and effectiveness.

Skills and Qualifications

• Ability to interpret data, identify trends, and make informed decisions based on performance metrics.
• Ability to communicate effectively via phone, email, and video conferencing.
• Ability to prioritize tasks, manage multiple projects, and meet deadlines in a fast-paced environment.
• Excellent written and verbal communication skills.
• A keen eye for spotting issues, inconsistencies, or opportunities for improvement in SEO campaigns.
• Strong teamwork skills to work effectively with content creators, developers, and other marketing teams.
• Flexibility to adjust strategies and approaches based on evolving SEO trends and search engine algorithm changes.
• Dedication to keeping up with the latest technologies and trends shaping SEO.
• Innovative thinking to create new strategies and approaches that help clients stand out in competitive markets.
• Ability to guide and mentor junior SEO team members, fostering growth and development within the team.

Experience

• 3 years of SEO experience within an agency environment (Required)
• SEO Certifications (from resources such as Semrush, Hubspot, etc) (Preferred)
• College Degree or Related Experience (Preferred)

Join us in this exciting opportunity where you can leverage your expertise in SEO to make a significant impact on our digital presence!

Job Type: Full-time

Pay: Up to $85,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Day shift

Work Location: Hybrid remote in Richardson, TX 75080